Aaron Zucker
@AaronAZucker
Founder @ ZIG; 60 value-add #cre properties in 21 states in 6 years — Multi-Unit, Multi-Brand Franchisee; Eastern NC 🏥 ☕️🍔— Host of Limitless #podcast 🎙
People wonder I love this business. Here’s why: @ZIG_CRE we play monopoly with our friends through legal, insider trading, and then break bread as a result.
I started to write this post with today was a historic day, my kids slept past 7am Then I heard them talking to each other in their bedroom as I started typing 😂
Love this alternative perspective @crekdawg @SamGag15
We get inbound all the time from young private equity dudes who want to own franchises. But most are completely unwilling to start small. Everyone wants a big search fund to acquire multiple units of a blue chip brand in a big 7-figure deal. I get it - It'd be nice to acquire…
We are in a stretch where the quality of our Limitless Podcast guests is just off the fucking charts. If this helps you come around on the idea of listening, I don’t talk much. These are some of the ones that do: @EvanMouhalis @SpaceCoastCRE @chriswhatch @SmallsSliders
It’s amazing how one’s mindset or attitude can change I used to want to make @ZIG_CRE as big as possible - by getting to tons of people But then I discovered getting that big would require some mediocre minded people and that gives me the “ick” as they say
Would you rather own A real estate in a B market or B real estate in an A market?
I’m quick to admit that I have a TON to learn as a parent. Butttttt My 7 year old daughter has requested Akon/Jeezy Morgan Whalen AC/DC All tonight
We’re working several deals for our AFC business, it’s easily our biggest point of contention
Tenant Improvement Allowance! TIA is 85% critical in every deal currently. Not rent, not term, not increases. TIA. Dollar, dollar bills are being asked for & regularly granted! What’s the most aggressive TIA request you’ve seen lately in deal making? #cre #retwit #leasing
I squatted Saturday as a part of leg day I’m still in excruciating soreness. This is 36.
Tell em @d_dotson1
No need to explain when results echo louder 🍊
All 4 of you said yes. LFG @ZIG_CRE 😂😜
Hiring at @ZIG_CRE is a constant grind We’ve interviewed countless candidates to yield low results - part of the game Hard not to get excited when a great candidate makes it to me & we have a great conversation… & then? No follow up. Can you get past this?
Going to San Diego for the first time this weekend? What do I HAVE to do (eat)/check out while there? GO‼️
Hiring at @ZIG_CRE is a constant grind We’ve interviewed countless candidates to yield low results - part of the game Hard not to get excited when a great candidate makes it to me & we have a great conversation… & then? No follow up. Can you get past this?
Nothing like your 7 year old daughter announcing to the entire hair salon that you have, “fairy hair” while getting a hair cut When I asked what color, her answer was as silver 🤦🏻♂️ This is 36.
Fun fact: I had to take the wonderlic during the interview process for my first job in leasing
I'd never take an IQ test because I'd never want to know that I'm dumber than I think I am.
Biggest misconception of outsiders to @ZIG_CRE and CRE in general… They think our business is reading its simple. 81% of people are out in 2 years or less for a reason… Gotta be fucked up in the head to do this
The most critical component of an interview I conduct for @ZIG_CRE is informing the candidate how hard what we do is, and how much it will suck in comparison to their friends gigs for the first 2 years. If they’re still interested, we’ve got something to work with
Charlotte has entered the chat
I just spent two days in Boston and I’m blown away. This has to be the cleanest city in the country. I walked all over, day and night, and never felt unsafe. I didn’t see a single vagrant. What’s Boston doing that every other major city isn’t?
FOLLOW YOUR GUT, NO MATTER WHAT
What’s one piece of life advice you believe that would have people doing this?
CLT is a soccer city and @Bronibro13 is the damn mayor!
Charlotte is a Soccer City ⚽️⚡️👑