Joe Pohlen
@joepohlen
Life is short, old people are cool. Assisted Living Owner/Operator with Cardinal Senior Living. YPO. DMs are OPEN
My first day in senior living, when my life changed. On my first day in assisted living back in 2013, I was 26 years old. In 2010, I had launched a small RE business focused on purchasing, renovating, and managing student housing, multi-family, and self-storage buildings.…
A day in the life at River Oaks—keeping busy and having fun while doing it!




Heard this today: M&A doesn’t stand for mergers and acquisitions It stands for murders and abductions. Brutal for the people actually working in the business.
If they weren’t going to war, elderly Americans weren’t leaving the country.

If you’re young and want to make serious money, become an elevator repair tech. We’ve added a few communities with elevators over the past year, and the maintenance costs are absolutely insane.
Has ADP improved their services? We’ve been gone from ADP for 6 years and they are claiming some big improvements.
Residents spend all day working on a puzzle, then 3rd shift swoops in and finishes it. Drives them absolutely nuts. Now we’ve got signs in the break room begging staff to leave the damn puzzle alone.
Boston is the intellectual capital. Not just of the US but of the world.
After spending hundreds of hours with people in their 90’s these have been my 6 biggest take aways. #1 The relationship with your spouse is the most valuable thing in your life. #2 Do not have awful children. If you do have awful children it’s best to leave them estranged. #3…
Cost to acquire a new resident: $4,534. In the first 6 months of the year, we admitted 496 residents. We spent $2,571,809 on commissions, marketing wages, benefits, internet ads, promotions, print materials, and third-party referral fees. That’s the fully loaded cost.
I just spent two days in Boston and I’m blown away. This has to be the cleanest city in the country. I walked all over, day and night, and never felt unsafe. I didn’t see a single vagrant. What’s Boston doing that every other major city isn’t?
Operators are seeing a surge in out-of-state move-ins. Parents are coming back to be near their kids, grandkids, and even great-grandkids. It’s a complete reversal from the Arizona and Florida senior housing boom of the 90s and 2000s.
Goff > Brees
𝗧𝗥𝗘𝗡𝗗𝗜𝗡𝗚: Lions QB Jared Goff’s Top 10 QBs in NFL history. 1) Tom Brady 2) Peyton Manning 3) Joe Montana 4) John Elway 5) Drew Brees 6) Philip Rivers 7) Eli Manning 8) Ben Roethlisberger 9) Brett Favre 10) Aaron Rodgers Thoughts? 🤔
Right now, there are about 7 middle-aged adults (45–60) for every senior. In 10 years, that number will drop to just 4 to 1. If you’re counting on children to care for aging parents, the math doesn’t back it up. Boomers had fewer kids than their parents. More of them will need…
25% of the workers in senior housing were born outside the United States