Jordan Menard
@jordanhaswings
Co-Founder http://InstantHydration.com | Isaiah 61:3
Remember next time you doubt yourself that all birds is raising $125,000,000 after losing 97% of shareholder value over the last 5 years.
All birds is going to make another run 😉 They're tapping the markets for $125m of additional working capital. - Secured a $75m credit facility from Second Avenue, an upsize from JPMorgan's $50m facility - Agreement to sell $50m of equity into the market via TD Cowen The…
This coaching group will have me, @Jason______A , @iamshackelford , and my media buyer I’ve watched scale ads that turn cpg brands from $10m a year to $100m per year. One hour a week, all that fire power helping YOU work on the real problems in YOUR business, live. Not your…
This is happening. Majority of the quality you hear isn’t from a podcast but it’s in the chats and the DM’s. But that quality turns to shit real quick. That’s why you have to vet those who Come in and those teaching have to be actually doing it for it to be valuable.
Javvy is one of the fastest growing DTC brands ever. The founders Justin and Brandon are two of the most talented and accomplished marketers I know. They're hiring a VP of Performance Marketing & Growth; this is an insane opportunity for the right person who has: - Scaled…
I have driven growth for 3 (and counting) subscription CPG brands that took them from 8 to 9 figures. I am giving away the entire growth playbook for subscription brands on stage for the 1st time ever.
Super excited about our headliner for @CommerceRound Sept 22-23. @garyvee of VaynerMedia - who will get you FIRED UP, motivated and ready to win Q4 (BF/CM!) He's one of many great keynotes we'll be doing this year. Here’s a glimpse at the powerhouse speaker lineup:…
When your mentality shifts from "I'll get this talent for as cheap as possible" to "i'll pay more for this talent to work for me than my competition would" you really start to get some high level teammates.
When you build something bigger than yourself, there comes a moment where you have to release control and let it grow. The people it attracts will shape what it becomes. Your team is a reflection of your creation (and ultimately yourself); choose wisely.
It’s simple, but it’s not easy.
Born broke. Die a billionaire. Give it all away. That’s the game.
The agency to brand owner pipeline will produce some of cpg’s new leaders in a few years.
My agency friends are all starting brands. Here's why. I have three super smart close friends who went and built an agency first, now going into products. Makes total sense when I explain below: When you've spent years spending other people's money, your relationship with that…
Every savage media buyer I know tests creative with abo and scales it where it lies. Everyone has their own twist or style from that foundation , but functionally it’s the same thing. Every. Single. Savage media buyer I know. Does it this way. I’m sure it’s a coincidence.
Been saying this forever.
Creative testing SANDBOX ABO still outperforms every other setup. Separate creatives by type in different ad sets. Same goes for any other variable you’re testing. Clarity > Chaos.
The heat I am bringing to this event is quite hot.
We're just 71 days away... Taking a long walk with the pups as I brainstorm and think about how to deliver the BEST event to the DTC community of 2025 this Sept 22-23 at @CommerceRound San Diego. Starting with an all star lineup of speakers: @garyvee, @ezrafirestone,…
Who you marry is one of the biggest tells of how your life is going to go. When I had my 2nd daughter, I had an opportunity to get acquired; but that would mean giving up the brand I was about to launch. Most wives fresh after their second would prob advise their husbands to…
Last 4th of July, my wife was pregnant with our second child, and my brand was 30 days out of launching. That kid and that brand were born on the same weekend - 2 kids, 2 businesses, and I had just decided to not get acquihired and go all in on my vision. Those first 4 months…
Has anyone seen retail lift from geotargeted paid media campaigns?
I've given keynotes all over the world at some of the biggest digital marketing conferences on the planet - but the talk I'm giving here will be the most value I've ever given on stage 👀
Big News: CR San Diego is back on Sept 22-23 - right on the water with a brand new website 👇 And we've made some huge changes for our event this year! Less tech talks. More brand talks. Less panels. More Keynotes. More giveaways. More brand activations. Even better Food.…
If you run a coupon on Amazon they not take 2.5% of all sales from the coupon. I have never seen a marketplace more hostile to merchants outside the mafia charging protection - and at least you got talk to the mafia face to face.
what till you see who else is going to be coaching 👀
Imagine if we get the internet avengers together for something like this? Before launch I need to go buy an SVJ from Cario and a Richard Mille from TPT so I can be a true guru. Except I pay cash for things so I’ll buy from a real dealership and bring my own black sheet to…
I am thinking about starting an exclusive group for coaching with some of the best marketers I know. The concept is simple; once a week, the coaches get on a call with the community, and we do a live walk through of whatever you're working on. We help you with your business…
It’s scary to think what happens when brez scales paid social…,
The world can't move fast enough when you are 1-2 iterations from spending $100K+/day on a new acquistion offer. Sooooo close. @drinkbrez Huge shoutout to @jordanhaswings for the mentorship these past few months. That dude is seriously GOATED.
“This ad is off brand” Lmao you really think an impression on a social media website creates a brand? If you disagree you don’t know what brand is and need to hang out with degen affiliates for a little perspective.