Aaron Orendorff
@AaronOrendorff
Fractional Content & Executive Editor @9operators | Fmr. EiC @Shopify, VP Marketing @CommnThreadCo, VP Growth FERMÀT
As of today, I’m a free agent. Sort of. A few weeks ago, I went to my boss + his boss with a pitch: “What if I only did the things I love doing? Because I’m pretty sure those are the same things with the most obvious value to FERMÀT?” I was scared. Very scared. To my delight,…
Huge thanks to @AaronOrendorff for putting this together (and for the kind words!) I’ve spent years tweaking meeting formats to actually get shit done instead of draining everyone’s time. Seeing this EOS‑style L10 framework shared, and helping other operators win means a lot.…
Today’s @9operators Newsletter is about (GASP) meetings! Hear me out, it’s wildly helpful. I’ve been a fan of @tysondrake for years, going back to his time as CMO at The Oodie. His DTC merchandising dashboards are legendary. Plus, @MehtabKarta literally called his episode of…
If you told me 4 years ago we’d go from shipping 250 orders a day to 10,000, all from referral business. I would have believed you. The eComm community is amazing. Long on eComm operators.
The Complete Influencer Whitelisting Guide is HERE Inside you're going to get: 🚀The 3 Methods of Whitelisting and How to Execute 🚀How to Find Creators and Influencers to Whitelist 🚀Lessons from MILLIONS in adspend Get the guide by signing up at the link below👇
Hey @grok, how do I mute you and that top 20 followers list question?
SELLING YOUR COMPANY... DREAM OR DEPRESSION? Remember @mvmt? @jakekassan has shared his exit-story on YouTube... ONE HUNDRED MILLION DOLLARS But is that REALLY the best outcome? I'm joined by two post-exit friends to REACT to Jake's video, and ANSWER this question...…
I made this on Shopify with a friend. I AM A KING AMONG PEASANTS 😂 Link in bio to AEO course
One shot reproducible genuinely killer work
Sales is the fire. Marketing is the gas. Don’t get the ordered mixed up.
Struggling to spend into channels that aren't Meta? Here's the most common mistake brands make when evaluating performance...
There are two kinds of people in the world: (1) those who edit their Slack messages to remove typos … and (2) those with no common decency, borderline sociopaths — who are far more confident in themselves with far fewer “daddy issues.” Note: I edit mine.