Taylor Holiday
@TaylorHoliday
Building bridges between marketing and finance. Your CFO's favorite agency. http://commonthreadco.com DM's open!
DTC twitter, we’re back I’ve been in the lab with @madewithmickey cooking up a new format… And we stacked the deck with DTC all-stars for this one. For our kickoff, @andrewjfaris joins me to tackle the most controversial opinions on Meta Ads so far in 2025. With hot-takes…
You don't have to ask the best employees what they think. You don't have to request they do something. It just happens. This is the bar. This is the chasm.
Imagine you have an agency business and a product business. Both doing $10M/$2M growing 30% yoy. Which sells for more money today and why?
SELLING YOUR COMPANY... DREAM OR DEPRESSION? Remember @mvmt? @jakekassan has shared his exit-story on YouTube... ONE HUNDRED MILLION DOLLARS But is that REALLY the best outcome? I'm joined by two post-exit friends to REACT to Jake's video, and ANSWER this question...…
When we decided to go to market with CTC I got incredible advice from peers who were ahead of me on the journey: @jspujji, Steve Weiss, Grayson Lefrenz, Justin Hayashi and others were so helpful in understanding the opportunity. If you are an agency owner and have questions,…
Growth Is Change. Twelve years ago, we started CTC in a 100 sq ft office above the Blue Frog bakery. Our first project was trying to convince Russel Wilson to take equity in a brand called "Eat The Ball" (seriously look it up). It was our first iteration.…
We have found our common ground
Nobody wants a tool; they want a result. In 2 years, every great agency will be part software, and every great software company will be part agency. They don’t want dashboards they want decisions made, campaigns optimized, and more profit. We’re already seeing it happen: →…
TaylorReacts! Episode 2 Drops Friday… @kristhejean and @couuor come by for a heated game of: ABSOLUTE SMASH OR PASS! Where we react to some of the most controversial ads of 2025. Here’s a little teaser….
Are you a world class growth marketer? Looking for a new opportunity? Hear from some people directly in the role about why this could be the right next move.
We're hiring a Sr. Growth Strategist - the role offering one of the greatest opportunities for career acceleration in the space. Sit at the intersection of billions in data, leveraging best-in-class tools, taking 100% responsibility for business outcomes. A few current GS's...