Rob Fraser
@robbfraser
Athlete, Entrepreneur, CEO http://outway.com. 5x Team Canada Cyclist.
Focus
Dog most of the stuff on twitter seems exciting and cool and jumping project to project. But I'm telling you. I've seen it. Most of the big shit ballers...they just sit in front of a computer and do meetings, calls etc 40 hours a week and do it for like 15 years minimum...and…
The evolution of a founder is one of the hardest parts of the journey. In the beginning, you’re doing it all. Building, selling, shipping, learning. You’re making up roles as you go. Systems are created on the fly. Then come your first hires. Smart, scrappy generalists who join…
Weighed in at 179.3 lbs this morning. And although it’s not the end goal, it’s a major milestone. What I’ve never shared publicly is that I’ve struggled with my weight my entire life. I was a fat kid. I was bullied. And it put a chip on my shoulder that I carried for a long…
Everyone’s chasing the next big hack. But the real cheat code is relationships. Partners you trust. People who’ve got your back. That’s what compounds over time.
How ceo's interact with marketing: 1. Send link to post and say 'are we doing this?' 2. Slack ad screenshots and say 'we should do this' 3. Fwd newsletters and say 'pls read' 4. Share podcasts and say 'pls listen' What else?
Selling a better mousetrap is cool. Solving a known problem and doing it better. But creating something novel is a different game. No roadmap. No validation. Just conviction that the world needs what you’re building, even if it doesn’t know it yet. That takes guts. It’s not…
Thanks to everyone that came out yesterday in Vancouver to the @9operators dinner event with @fulfilio! The turnout was great!!! 😌
Being exceptional is a trauma response. Most people don’t become exceptional out of peace and balance. They become exceptional because at some point they felt they had to be. Maybe it was to earn love, prove worth, escape chaos, or regain control. That internal pressure born…
Stay intense, never get sick 🫡
If you’ve ever had a completely bonkers schedule then finally got a break & got sick after a few days of rest, congratulations: You learned that cortisol enhances immune system function in the short term. Taper(!) from intense to vacation. Keep your mornings active.
nike on point, love to see it
Priorities unchanged. Another major secured. The wins keep coming on and off the course for Scottie Scheffler
One difficult transition as a founder is learning when to stop relying on gut and start trusting the data. In the early days, you move fast. You don’t have time or access to meaningful data, so you build on instinct. It’s all vibes and velocity. As you grow, the data starts to…
Interesting question I was asked yesterday: If you could go back in time and had to either erase your biggest accomplishment or your biggest failure, what would you choose? It’s a tough one. But the more I thought about it, the clearer it became. I’d erase my biggest…
Every time we’ve chased growth for growth’s sake, it hasn’t ended well. It’s important to ask: Why are these our goals? Are they in the best interest of the business or your ego? Are you trying to improve or impress? When I’ve caught myself operating from ego, chasing arbitrary…
Some of the hardest challenges in business turn out to be the ones you’re most grateful for. They force growth, change, and clarity that was probably overdue. I think back to when we had to change our brand name. At the time, it felt like an impossible mountain to climb. But…
Founders be like: Metrics down: we need to do better Metrics up: we need to to better
Everyone likes to hate on "hustle culture," but if you are starting from zero...grinding is the only way out.
Some of the best people you can hire are those who’ve pushed themselves outside of work. For no prize, no pay check, and no external pressure. They trained for a marathon. Made an elite team. Mastered a skill. They did it for the challenge. For growth. For themselves. That…