Sharoon Thomas
@sharoonthomas
Founder+CEO at @fulfilio | Helping DTC brands scale operations and grow their business | Pythonista | Not at work? Out hiking
🚨 This isn't your typical webinar 🚨 An online event for the doers behind the brands. By operators. For operators. From @9operators x @fulfilio Here’s what you can expect: 🔥 20+ speakers dropping real tactics from inside their operations 🎤 Four headlining keynotes on…
💔 helping how we can ❤️ would like to donate clothing to those in LA who have lost their homes and organizations helping those in need will donate as much as we can ~ please share & fill out the form if we can help 🫶🏽 donations.madhappyfoundation.com
As @jasonfried puts it: 'Bootstrapping puts you in the right mindset as an entrepreneur. You think of money more as something you make than something you spend.’ Also why I prefer to buy software from companies like @basecamp
I totally understand. What I can say is we're profitable (bootstrapped) so we're not reliant on VC funding. So a surprise shut down isn't going to happen with us. I would love for you to give us a chance 🙏
When do merchants switch from NetSuite to Fulfil? The tipping point: Surprise price hikes & forced upgrades due to D2C volume. Before that, sunk cost fallacy & memories of painful ERP setup keep them on NetSuite. Should not though. We've bought out NetSuite contracts to ease…
2 - 2 months before an ERP contract renewal and dealing with a 150% price increase. 3 - Wants to start shipping online orders from their brick and mortar stores but lacking the technology to enable this.
Guess this is going to be the next channel integration to build at @fulfilio Can’t wait to see the api docs.
the business model of chatgpt is slowly but surely emerging.
Previously we built for - humans who used our UI; and - bots who used our API Now we also build for: - Agents - and humans that use agents Our documentation pages now have a contextual dropdown that provides multiple ways to extract and use content: - including copying as…

AI is a form of leverage. Leverage increases the returns to those who use it. Software engineers are gaining leverage relative to everyone else. And the creators of AI are the most leveraged of them all.
First round of resources just hit inboxes from the Operators Assemble Event … Leadership - @mikebeckhamsm - @SeanEcom - @JasonPanzer - @sharoonthomas Marketing - @couuor - @connorrolain - @codyplof - @rezakhadjavi - @BryanBumgardner Finance - @MehtabKarta - Chris Brubaker
Expansion planning? @SeanEcom breaks down the costly mistakes most companies make (and how to avoid them). Learn from someone who's been there. This webinar that could save you months of setbacks.
The CEO of Ridge & @9operators co-host, @SeanEcom, is joining @fulfilio's @sharoonthomas & @PassportGlobal1's @AlexYancher at 2pm EST to talk all things international expansion. We'll be doing a SWEET giveaway for attendees with some of our favourite brands like @ridgewallet,…
Patrick Collison (CEO, Stripe) — How to Move Fast
If you need training, Do not join an early stage start-up If you need help setting up your computer, Do not join an early stage start-up If you want to spend your first month ‘getting up to speed’, Do not join an early stage start-up If you want max out your time off, Do not…
Let's do this @MarkJCarney and @PierrePoilievre An open invite to come to the podcast before the election. Canadians deserve a real plan. Let's build Canada.
The podcast elections have started. I invite both @PierrePoilievre and @JustinTrudeau for separate, unscripted, and unedited interviews on The Knowledge Project. Each conversation will be shared directly with everyone here on X. Let’s provide the information and let people…
Really liking this new @fulfilio feature: AI suggests a name & describes my report filters when saving. It’s small, but with all the AI upgrades we’re adding, this subtle, hidden-in-plain-sight use of AI makes me happy.
If your auditor’s solution to all problems is add 20 more GLs to your chart of accounts… runaway!
Introducing Build Canada 🏗️🇨🇦 Ideas for a bolder, richer, freer country – backed by Canadian entrepreneurs
Based on what you can increasingly do with AI, there is almost no excuse for moving slowly anymore. In the near future, it’s just going to be obvious which teams and businesses are leveraging AI and which ones aren’t. And the market will react accordingly.
Solid advice for any DTC brand thinking of retail. Also don’t launch with Walmarts of the world. Start small with a regional retailer with a handful of stores. Far easier to nail packaging there and then scale.
Our website used to be awful. @moizali even roasted it publicly. Excited to see it get a facelift. Checkout the new @fulfilio website at fulfil.io
PARENTS: please check your kid's candy this Halloween - I just found a rotten, business-crushing, 36-month legacy ERP contract for 14 modules, shitty support, and $500K in unexpected middleware+professional services costs hidden inside this chocolate bar. P.S. Hat tip to…
Last week, we faced an interesting challenge: A merchant needed to fulfill a massive 7,000 units retail order with very specific packaging 📦requirements. Too complex for standard rules, yet too simple for a full-scale cartonization engine. Watch how @fulfilio AI Copilot…