:Cromwell:

I send an email out once a week with Freemium WordPress insights on marketing, business, and customer experience for WP product business owners. Reply to that email and we can chat about your business. I answer every reply I get. Subscribe here: mattcromwell.com/contact/

This really was a great discussion. A lot of interesting angles about pricing, scaling your team, marketing funnels, support excellence… the WP and Shopify communities should chat more together for sure!

Speaker Spotlight: Katie Keith & Matt Cromwell, presenting What Top WordPress Product Companies Do Differently. us.wordcamp.org/2025/speaker/k… @KatieKeithBarn2 @learnwithmattc #WordCamp #WordPress #WCUS #Portland

This has been a fun conversation, click into the comments. I'll have a full write-up on my approach to building this with Cursor this Wednesday. It's not a straight-forward as it looks! But AI is 1000% a game changer for things like this.

Working with agencies helped @PrakharS96 grow @foxsellapp in the Shopify ecosystem. This week, we’re breaking down what makes agency partnerships work - and how WordPress product makers can use the same playbook. ⏰ Wed 23 July - 10am ET / 16:00 CEST youtube.com/live/wG0gXRH6a…

If you're curious what the initial priorities of the WordPress AI Team will be, look no further! Several posts were published earlier on the Make AI blog, with this article providing the comprehensive overview of all the building blocks: make.wordpress.org/ai/2025/07/17/…

I'm building this TLDR functionality as a WP plugin. Would you like to offer a feature like this to the readers of your website?

Agencies are a massive growth channel in Shopify, so why don’t more WordPress product makers tap into them? 🤔 Join us Wed July 23 at 10am ET / 16:00 CEST with @PrakharS96 from @foxsellapp to explore what WP can learn from Shopify’s agency playbook 📅 youtube.com/live/wG0gXRH6a…

Customer feedback says: “Not intuitive.” That’s a Time to Value failure. I wrote a post about this. No, it doesn’t come with a video. Yes, it might hurt your feelings 😁🔥 mattcromwell.com/not-intuitive-…

Today’s topic is one only the true nerds 🤓 can appreciate: internal tooling, systems, and scaling your product biz. Join @wp_zack, @learnwithmattc & Matt Batchelder from @StellarWP today @ Noon ET 🎙️ wpproducttalk.com/podcast/toolin…

I'm excited to speak at #WCUS25! And of course for the audience I love so much: Product Businesses. If you're a product biz owner and attending WCUS, let me know, I want to connect!

“It’s a sad sunday when ‘non believers’ have never been confronted with hate or vitriol until they are introduced to a modern American Christian.” Chip Gaines

🛠 Selling globally brings big opportunities - and even bigger mistakes if you’re not prepared. Today, we'll be with @stevejonesdev sharing practical tips: ✅ Taxes ✅ Translations ✅ Privacy ✅ Pricing 📅 Today 9am PT / 12 ET / 18:00 CEST - Watch live: youtube.com/live/fT1a0PnP7…

🌍 Selling a WordPress product internationally? It’s not just "upload and go". We'll be chatting with @stevejonesdev from @EqualizeDigital about translations, taxes, privacy, pricing, & more. Wed 9 July at 9am PT / 12 ET / 18:00 CEST. Ask questions live! youtube.com/live/fT1a0PnP7…

Anyone have a site I could use for a @ConversionWP demo video? Looking for sites that have: * Page builder or FSE theme * One major plugin in use (e-commerce, donation, membership, etc) * Popular form plugin BONUS if running ads Will give the site a FREE 1 year license

I can't hardly believe it…