Ben | The SaaS CFO

New pod with Luke Arrigoni of Loti 🎙️ From ML to AI fighting deepfakes—bold vision, smart segments, real insights. Watch: youtu.be/RCvlvXcnIU8 #SaaS

“Cold outreach today demands perfection.” Julio Martinez, CEO of Abacum, joins Ben to talk signal-based selling, brand-led inbound, and scaling GTM with tech. 📺 youtu.be/seJESMWyL_8 #B2BSales #SaaS #GTM #TheSaaSCFOPodcast

What happens after you land the CFO? Talk value. Talk pricing. Talk alignment. Julio Martinez, CEO of Abacum, joins Ben to unpack SaaS GTM and pricing models. 📺 youtu.be/seJESMWyL_8 #SaaS #PricingStrategy #TheSaaSCFOPodcast #FPandA

“It’s time for discipline—not just growth.” Julio Martinez, CEO of Abacum, joins @BentheCFO to talk product-led strategy, AI, and building a moat in FP&A. 💡 📺 youtu.be/seJESMWyL_8 #SaaS #Finance #FPandA #AIinFinance #TheSaaSCFOPodcast

“No shortcuts. Build a strong, sustainable business.” Julio Martinez, CEO of Abacum, shares fundraising lessons after raising $100M+ 📺 youtu.be/seJESMWyL_8 #SaaS #VC #StartupFunding #CapitalEfficiency #TheSaaSCFOPodcast

“We’re industry-agnostic—our platform models any business plan.” 💡 Julio Martinez, CEO of Abacum, joins @BentheCFO on #TheSaaSCFOPodcast to talk flexible FP&A for B2B SaaS, payments, and beyond. 📺 youtu.be/seJESMWyL_8 #FPandA #SaaS #Finance #Tech

“2021 was all growth. Today? Rational markets—and we like it that way.” Julio Martinez, CEO of Abacum, talks Series A vs. B expectations with Ben on #TheSaaSCFOPodcast 📺 youtu.be/seJESMWyL_8 #SaaS #VC #StartupFunding #FPandA

Join us in SFO in September!

“We do business planning for CFOs to drive performance.” — Julio Martinez, CEO of Abacum From Series B to IPO, learn how Abacum powers modern FP&A on this episode of #TheSaaSCFOPodcast with Ben Murray 📺youtu.be/seJESMWyL_8 #SaaS #Finance #FPandA

This is coming up more and more.

From my ARR webinar today. What are your thoughts?

Just dropped a new episode of The SaaS CFO Podcast with Julio Martinez, CEO of Abacum. We talk scalable FP&A, metric-driven fundraising, and building with discipline—not hype. Tons of insights for SaaS finance leaders. Watch here 👉 youtu.be/seJESMWyL_8 #Abacum #SaaSPodcast

I don't just talk metrics. Started a local newsletter. Stats so far.

Not sure what I did but traffic is really growing at my SaaS news site.

ROSE Metric bootcamp starts in 1 hour. thesaasacademy.com/offers/YzWaw3t…

AI ARR is here—and Verint’s definition could shape how SaaS companies report AI revenue. Why it matters, what they include, and how it impacts growth narratives 👇 🎥 youtu.be/_BNrCfJRFlM #SaaS #AI #ARR #SaaSMetrics #SaaSFinance

What metrics does Rillet CEO Nicolas Kopp obsess over? ✅ NPS — trust drives ERP buying ✅ ARR — the heartbeat of SaaS growth He’s hitting a 75+ NPS. 👏 Hear the full story on The SaaS CFO Podcast: youtu.be/4iFyDcIJ1tE #SaaS #NPS #ARR #Fintech #ERP

Built an ERP with just $3M. 🚀 Raised $25M after an “up and to the right” run. 📈 Rillet CEO Nicolas Kopp shares why efficient building and strong traction led to a natural Series A. 🎧 Full episode: youtu.be/4iFyDcIJ1tE #SaaS #StartupFunding #ERP #Fintech

At pre-seed, traction helps—but team wins. 🧠💥 Kovr CEO Andrew Black shares how deep domain credibility drove their $3.6M raise. 🎧 youtu.be/JRiPD3jGdf4 #StartupFunding #PreSeed #SaaS #GenAI #Founders

AI in accounting used to scare CFOs. Now it’s becoming the buying criteria. 🤖 Rillet CEO Nicolas Kopp joins me on The SaaS CFO Podcast to talk about how expectations are shifting fast:youtu.be/4iFyDcIJ1tE #SaaS #ERP #AIinFinance #Fintech