SendIt! Podcast
@SendItpod
eCom retention marketing podcast focused on email, sms, ai and deliverability by: @ecomchasedimond & @yojimmykim
⭐️NEW Episode Drop ⭐️Stop chasing new customers when you can't keep the ones you have... This week, Thomas Lalas joins @yojimmykim & @ecomchasedimond to reveal how he achieved an 85% repurchase rate for top CPG brands - and you can too. They break down the 5 questions burning…
3–5x ROI isn’t a fluke. It’s a formula. Most brands cap out at 1–2x on retention. Michael Epstein (Post Pilot) breaks down how to scale direct mail profitably, even years after the first purchase. @yojimmykim @ecomchasedimond @mepstein311
Copywriting Tip: Use testimonials that tell stories. “I loved it” is forgettable. “I doubled my revenue in 30 days using this tool” gets attention. The best testimonials show the transformation.
Marketing Tip: Your offer matters more than your headline. Clever words can get attention. But a clear, valuable offer is what converts. Fix the offer first. Then fine-tune the message.
6 Marketing Tips That Will Help You Make More Money:
High ticket sales cycles can take 12+ months but most brands try to force conversions in weeks and wonder why they fail. Don't artificially accelerate buying decisions - provide education and build relationships instead. Jimmy and Chase share more. @yojimmykim…
AI is changing how we browse the web. Meet @Norton @neobrowser: The first safe & proactive AI-native browser that works smarter with you. More than just a browser, Neo is your intelligent, always-on companion for navigating the web. Here's what makes it different: Neo doesn't…
Copywriting Tip: Avoid filler words like “just,” “really,” and “very.” They weaken your message. Cut them and say exactly what you mean. Stronger words lead to stronger results.
Marketing Tip: The strongest brands don’t speak louder. They speak more clearly and more often. Clarity builds trust. Repetition builds recognition. Together, they build a brand that lasts.
Stop trying to implement every high ticket tactic at once - you'll overwhelm customers and kill conversions. Chase and Jimmy reveal the step-by-step sequence that guides customers to confident purchase decisions. @yojimmykim @ecomchasedimond
The best teaser emails don’t say much. Why? Because they don’t need to. When design, timing, and copy work together, curiosity does the rest. Here are 7 brands that nailed it with their product teasers👇
💥 REALITY CHECK: 73% of scaling DTC brands are flying blind on multi-state tax obligations. Here's what I've seen across the 100’s of ecommerce brands I've worked with: ✅ They nail product-market fit ✅ Scale to 7+ figures ✅ Build strong marketing funnels ❌ But completely…
Random testimonials don't move the needle on high ticket sales because they don't address the REAL objections customers have. Strategic social proof hits specific concerns before they become deal breakers. Chase and Jimmy break it down. @yojimmykim @ecomchasedimond
Most brands waste money retargeting the wrong people. Michael Epstein (PostPilot) shares how to dial in recency & frequency so you hit the right people and squeeze more revenue from every cohort. @yojimmykim @ecomchasedimond @mepstein311
5 Elements For Creating Engaging Emails:
Copywriting Tip: People make decisions emotionally and justify them with logic. Lead with the feeling they want. Follow with the facts they need. That’s how you connect and convert.
Marketing Tip: Good marketing makes people aware. Great marketing makes people act. Don’t just track impressions or clicks. Measure what moves the business. Results matter more than reach.
I transformed our chaotic weekly all-hands meetings into clear, actionable presentations using AI. (And my team productivity increased by 40%) As an agency founder, I was struggling with: → Team members zoning out during meetings → Unclear action items after discussions →…
You built a welcome flow. You still didn’t convert them. Now what? Michael Epstein, Co-Founder and CEO @getpostpilot breaks down how brands are turning non-buyers into high-LTV customers by taking the funnel offline. @yojimmykim @ecomchasedimond @mepstein311
Super excited about our headliner for @CommerceRound Sept 22-23. @garyvee of VaynerMedia - who will get you FIRED UP, motivated and ready to win Q4 (BF/CM!) He's one of many great keynotes we'll be doing this year. Here’s a glimpse at the powerhouse speaker lineup:…
You're wasting your best testimonials on the wrong people at the wrong time and killing conversions. Chase and Jimmy reveal how to match proof types to buying stages for maximum impact. @yojimmykim @ecomchasedimond