Dave
@DaveDiederen
Fighting Against Boring | Shopify Developer | CRO Expert
Just got my client to a conversion rate of 11.14% Started working with this client at the end of May this year. They started at a conversion rate of 6.52%. Almost doubling their conversion rate within a couple of weeks without them having to spend anything extra on ads.
The control group was "Free Shipping" and "Priority Express Shipping" We swapped out the "Free Shipping" for "Standard Shipping" and upped the price evenly for the "Priority Express Shipping"
What was the control? Free? I'm actually surprised AOV wasn't lower 👀 Please, please, please test this people. It's one of the tests with the highest impact on your profit and AOV there is ❤️ (Disclaimer: Free shipping is killing your AOV and is expensive in shipping)
Soooo my DMs broke for some reason... It won't let me start new conversations. So here's the document for anyone interested. docs.google.com/document/d/1rv…
Just audited a $2M brand's CRO process and found they're making the SAME mistake that killed their conversion rates. Most agencies obsess over big offer changes while missing simple optimizations. Like + Comment "AUDIT" and I’ll DM you the 5-point checklist.
I swear if I see one more "I just bought a Mac, what should I install" tweet...
You ever click an ad and feel that feeling of “hell yes, this is what I need" Then land on a page that makes you go: “…wait, what?” That disconnect? It kills trust. And it leaves a ton of money on the table. An ad promises speed, clarity, and urgency. The landing page?…
We manage 100+ brands without sacrificing quality using pod systems. Each designer-developer pod handles max 3 clients. Never more. Most agencies assign 15+ accounts per person and wonder why quality suffers. Study how the pod system maintains boutique service at enterprise…
Absolutely love working with the skincare niche. We've been working with this brand for a while. This was our most successful day yet working with them. Have been improving everything from the offer, page layout, bundle layouts, messaging, etc. Consistent efforts across…
Military desperation led to my programming career. I went from military police to software development purely out of necessity. Self-teaching became my superpower because school systems never worked for my brain. The discipline from military training + self-education drive…
Been seeing this all across the board as well. When we start working with a brand we always ask for their best performing ads. Communicating that back in your PDPs or Listicles will have such a good return. You're basically continuing on something that already converted…
If there is not congruency between your ad content and your LP, you're creating a disconnect and leaving a tonne of money on the table.