Toon Verbeek
@tonnusos
http://subthread.io - Product & AI studio Building: - Snapfit - duolingo for fitness From Amsterdam 🇳🇱
WE DID IT! Snapfit is live on the app store 🚀 1. Do daily micro exercises 2. Level up your skills, reach level 99 3. Your avatar keeps getting stronger 4. Team up with friends, complete goals together 5. Feel better because you're exercising It's like Strava x Duolingo x…




37 days until launch $600 spent from 5k budget The new designer started revamping the onboarding flow (using @screensdesign_ ofc) Meanwhile I'm trying to find a VA (or multiple?) that will help me with reaching out to (micro) creators. I'm looking for one or two ambassadors…
So well deserved for getting a shout out from @adamlyttleapps. Screensdesign is amazing - I'm obsessed checking it out and learning from successful apps
This is so awesome to see! Huge shout-out to indie maker legend @adamlyttleapps for featuring @screensdesign_ in his latest video 😍 It means a ton to our team 🙏 We're super pumped about what we're building next. Stay tuned for more! Watch here: youtu.be/UWm_NpAyrlc?si…
Going to launch v2 of Snapfit on September 1. Doing a big push right now, going to document everything here Up until now it was mostly me working on it in the evenings wile running an software agency during the day. I wanted to do everything myself because Snapfit makes $0…
Yesterday I hired: - an illustration designer - an animation designer - a UI designer All on upwork. First time using the platform. Took me about 3-4 hours to vet all the candidates, 2 quick calls and they started 24 hours later. All in all pretty good experience
Just hired a freelancer to design the avatar/mascot for snapfit So many people here are on about what AI can do, but I want the apps I build to not feel like AI slop. Part of that is great design & craftsmanship. I think people can feel that. Purists will say I should not…
Hired my first content creator for Snapfit, found them on @tadasged6's topyappers platform which makes finding creators in your niche super easy. Reached out to 15 creators with a simple email. 48 hours later payment was sent. Of those 15 only 1 replied btw. Will do 15 more…
Just hit 100 users on Snapfit! 31 users came from the tiktok ad campaign we launched 2 days ago from 141 clicks which is a 22% conversion Still 0$ because we don't have a paywall installed yet Also retention is horrendous but that's expected because we're testing out…
Working on a completely new design & onboarding for Snapfit. Users can choose their companion. It will level up & grow as you exercise more. Very much feels like Pokémon to me, hitting those big nostalgia vibes 😄


Looking for taste testers this Saturday, 10–11:30am! Come try my new coffee alternative — a healthy, caffeine-free mushroom blend ☕🍄 - Zero caffeïne - With Lion's Mane, Cordyceps and Chaga - Non-psychoactive (no magic mushrooms here!) - 100% grown in the EU
Any mobile app designers here that want to take a look at some app screens I designed and tell me what I could improve? I know there's things wrong with my designs but I can't articulate what. Would appreciate a second pair of eyes!
Working with TikTok micro influencers for the first time Is it always so... cringe? Paying $60 for someone to say 'this app changed my life'. Man, this app has been out for 1 day. Feels weird man
So many indie hackers talking about MRR Where's the love for building apps? Is there anyone that actually builds shit because they just bloody damn enjoy the creative process?
This month, we're spending $2k on marketing to see if we can crack an acquisition channel for Snapfit. The plan is to work with micro influencers and experiment with different types of content Goal: see what type of content works best and then run an install campaign
Launching Snapfit on PH this week I don't expect anything from it, basically just one of those 'have to do it' things Are there any app-specific platforms that we should be submitting to?