Samir Shergill
@sshergill
Helping omni-channel brands make smarter financial decisions. Cofounder @highbeamapp;
Today, @HighbeamApp launched the first finance agents for consumer brands—here is why I believe that vertical, expert agents are now ready to transform how finance teams operate. Finance teams spend most of their time managing a web of point solutions and spreadsheets. That…
Big shoutout to two incredible brands. Koio and Portland Gear, welcome to @HighbeamApp. @KoioCollective is redefining luxury sneakers with Italian craftsmanship and clean design. @portlandgear is repping Rip City with a hometown spirit and community that runs deep. We’re proud…
What’s the latest on tariffs? @HighbeamApp has you covered. Visit latesttariffs.com Things are changing fast and we're keeping this information up-to-date. It’s a free resource to track the most recent tariff updates and understand how they impact your COGs.
@cutsclothing is making waves with their premium basics and fast growth. But like any scaling brand, managing the finance side got complicated. @HighbeamApp teamed up with @stevenborrelli and his crew to bring together banking, bill pay, and AI cash flow tools all in one place.…
Building an ecommerce brand isn’t just about growing revenue — it’s about controlling cash. The best founders I know treat bill pay as a strategic lever, not a chore. They get real-time visibility into what’s going out, negotiate hard for vendor terms, and build working capital…
Excited to head to the The LEAD summit in a couple weeks. @HighbeamApp is all-in on making the financial side of running a brand easier in 2025—more visibility, more control, and more cash back in your pocket. Can’t wait to meet operators who are building great brands and swap…

Big news: @birddogs, @AvironActive , and Veiled are now on @HighbeamApp. 3 8-figure brands we’ve long admired. Growing fast, and raising the bar in their categories. Birddogs turned performance shorts into a cultural phenomenon. Irreverent, loyal, and everywhere. Aviron is…

Most brands are leaving thousands on the table. Maximizing your yield isn’t just for big banks, it’s for you too. Yet, far too many brands don’t actively manage their treasury, letting idle cash sit instead of working harder. If you’re not optimizing your yield, you’re…
At @HighbeamApp, we understand that not all credit is created equal. You might get a great rate on paper, but the real cost comes down to how and when you repay. Most founders don’t account for the structure—amortization, prepayment penalties, hidden fees. And that’s where…
Is it me, or the market? Every operator asks that question at some point. Now you don’t have to guess. At @HighbeamApp, we’ve rolled out new benchmarking tools so you can finally see how you stack up against your peers. Compare against: ✔️ Live metrics from Highbeam customers…
Most brands don’t need more dashboards. They need answers. - What’s my LTV? - How does it vary by customer type? - What should I be marketing more? Our @HighbeamApp AI Analyst lets you just ask. And it tells you.
Tariff hikes are already driving up product costs. Founders in the @HighbeamApp community are moving fast—adjusting pricing, rethinking inventory, and managing tighter margins. Three things to stay ahead: - Renegotiate supplier terms: push for longer payment windows or shared…
How you do anything is how you do everything. A great reminder to make sure you get the basics right. Sib Mahapatra is one of the smartest entrepreneurs I know. He’s built @officebybranch into an impressive modern furniture brand, and we’re lucky to have him as a @HighbeamApp…
This week, I joined the @9operators podcast and we started chatting a bit about how brands can save more money. Most founders think about saving on marketing, freight, or headcount. But they forget about the easiest lever: yield. If you’re holding six or seven figures in cash…
Was a great time on the @9operators podcast. Thanks for having us! I'm on at the 1h:20m mark—check it out!
Operators E104: Operators Assemble @mikebeckhamsm @mbertulli @JasonPanzer @SeanEcom Watch the full episode below👇
With high interest rates this has only become more important - both to finance responsibly and to automate yield as a key lever - thanks for the advice and call out @mrsharma!
Earlier this week, at an NRF dinner, one of the biggest topics of conversation was around how to finance your brand in a smarter way. Credit cards, lines of credit, earning interest, and MCAs were all brought up. Here’s what I learned 👇 Lesson #1: Establish a line of credit…