Dave - Radio Copywriter
@radiocopywriter
Know how your customers think before they do | Actionable Advice | Hot Tips | Malarky
One simple trick that will make creating anything easy. A quick thread with four videos that give you the single most powerful hack for copywriting, Spaces, podcasts, and everything else.
Not sure it's fixable (said my cynicism), but this is a fantastic analysis of what's bothering you about today's entertainment.
And here we are. @fandompulse
Exactly what he said.
Everyone Loves to Complain: The Problem With Indie Creators and the Culture War People love to talk about how modern entertainment is broken. They rant about how Hollywood recycles the same soulless, politically driven reboots. They complain that the music industry pushes…
Stuck on something in your work, writing, or life in general? Go dig holes. It doesn't have to be running an auger; working on something with your hands resets your brain. Try it.
Verified? Great...glad to have you following me! Unverified? Great...glad to have you following me! Not following me? Great...glad you stopped by! It's not that hard; if you're here to try to get monetized so that you can earn $3 an hour (according to one account I saw who…
That thing that's worrying you. You know, that thing that keeps putting that knot in the pit of your stomach? The "what if" that's convincing you it's better to not start because you're definitely going to fail? It's bullshit. Everyone feels it; the trick is to recognize it…
Let's break out of the "same old same old" content in here. Post the weirdest thing that comes to mind that's ever happened to you...I'll go first, obviously. I had to reschedule my wedding because I was picked to be on Wheel of Fortune the same day.
Here's a fun writing exercise that'll teach you something important. Pick out the "rule of writing" that you think is the most important...and then spend an entire day breaking it. On purpose. Without fail, every time you write something. By the end of the day, you'll…
Walked into the grocery store and saw this display. Said "That's cool, they're selling cupcakes by the foot." My wife stopped, turned, and passionately kissed me. Which is why we're married. 🤣
This isn't copy advice or business advice...except that it really is. The one thing holding most people back is that they don't like themselves deep down where it counts. Are you perfect? No. Can you be the best in the world at everything? Of course not. Are you a damn delight?…
It's your job to make people feel passionate about you. It's none of your business if the passion is love or hate.
A little note from my radio career that applies to business: Ten percent of people will love everything you do or say, and you'll never change their mind. Ten percent of people will hate everything you do or say, and you'll never change their mind. Your ONLY job is to take the…
Everyone's life is built upon the tainted rubble of past dreams, but nothing makes a better foundation for greatness. (Sorry...feeling philosophical tonight. Just apply this to whatever it seems to fit for you.)
Nothing worse than trying to run scales with a hog. You wind up frustrated, your ears bleed from hearing “Do re mi” turn into “SNOORRRKKKK,” and you get your concert shoes dirty. So why in the Seven Mildly Offensive Names Of Ned are you trying to sell products, information, and…
This is what's meant when people talk about the importance of storytelling in marketing. Go read this thread, then write a multi-part story starring your ideal customer...I recommend the "Rags to Riches" framework for obvious reasons. Seriously, I said go read it. Put your pet…
In 2016, researchers at the University of Adelaide tested Kurt Vonnegut's theory that, "There’s no reason why the simple shapes of stories can’t be fed into computers." They took the emotional arcs of 1300+ novels from Project Gutenberg, turned that into data, used modern tech…
Myrna was one hell of a goat. Sweet-natured, well-behaved, and smart as a whip. There's no way I would have ever parted with her, so I sacrificed Louie. The only prize Louie was ever in the running for was "Second-Best Goat," and he came in fifth. Louie was the kind of goat who…
Just wandered into my message requests. Someone's selling another DM template. To real humans, obviously.
Fun experiment for content creators...the "Just You Challenge." For one week, only post things from you. No "I read all 569 books by [name], here's what they said" posts. Tell us things YOU'VE done, thought, or experienced. If that's not doable for you...just stop.
Not every quality of a sociopath is bad...just one example: They can be charming, and persuade people to like and trust them. Embrace the Way of the Sociopath. (Cue the "well ACKTCHUALLY" crowd) Or, keep copy-pasting bland crap out of ChatGPT. I'm sure that's good too.