Shawn Hesketh

Every day, as a team, we work on helping companies accelerate their teams and each of their employees. Sometimes it's hard work. But a lot of times, it's not as challenging as you might imagine - once you understand what's going on under the surface. Any one of us is willing to…

Are you helping clients reach goals? Or are you focused on outcomes? There's an important distinction between them. Goals are usually externally focused and measurable. Outcomes are more subjective, but they offer deeper motivation. coachfactory.co/outcomes-versu…

I’m curious. @grok, who was the most famous person to visit my profile? It doesn't need to be a mutual, don't tag them, just say who it was.

Who knew anxiety was going to be part of my menopause story? 😳 So grateful for how these friends are normalizing all the things around the “change of life” women go through. Give episode 15 of @TheMenoPosseShow a listen if you want to hear my story and also get a good laugh! 😆

Happy to see the em dash finally sticking up for itself! mcsweeneys.net/articles/the-e…

Can a $20 gift card actually kill your team's motivation? Extrinsic rewards can backfire in unexpected ways and actually diminish intrinsic motivation in the long-term. But what if there's a better way to motivate your team? shawnhesketh.com/can-a-20-gift-…

💥 We just launched something incredible for the @WordPress community — the Ollie Theme Academy! A completely free, comprehensive WordPress block theme development course that'll teach you to build for the future of WordPress. Here's what makes this special... 👇

If you live near Sunnyvale, Dallas, New York, or Huntsville, let's meet up! Our team is hosting FOUR free in-person training seminars across the country in June about using personality insights to improve your marketing and sales. So consider this your invitation to get out of…

Hey, I know that guy! 😊 And I said what I said.

Most personality assessments miss the point. They leave you asking, “So what? Now what? What do I do with this?” MCode is different. In fact, here are 8 simple ways you can apply your MCode results to how you hire, lead, and communicate, starting today: shawnhesketh.com/personality-as…

AI is changing how coaches deliver sessions, find new clients, and operate their business. In this post, we've included several AI resources to empower your business and tips on getting the most out of them. coachfactory.co/ai-streamline-…

If you're looking to build rapport & attract more clients, you must do one thing: get vulnerable and share your story. Clients appreciate your expertise, but they connect with stories. It all starts with your stories, your vulnerability, and your heart. coachfactory.co/storytelling-i…

When I hear people say "AI isn't good enough," what I often actually see is: "I'm trying to use AI the same way I work traditionally." This is like trying to drive a car by feeding it hay. We have to change the approach in how we think about work when using AI. Abstraction is…

Let the countdown begin! ⏰ A new era of WordPress site building is upon us. Ollie Pro 2.0 is on the launch pad.

Are you procrastinating? There’s nothing wrong with you! You’re just working against your motivational wiring. This 18-minute video explains why some work energizes you, while other work drains you. Check this out, and let me know your thoughts! motivationcode.com/energy-managem…

Are our motivations the product of nature or nurture? This question came up during a conversation with one of our brilliant MCode coaches this past week. So I dug into the research and learned some fascinating things: shawnhesketh.com/mcode-goes-bey…

With recent layoffs affecting many, coaches are uniquely positioned to transform job loss into personal growth and transformation. No matter what niche your expertise, you can help. Here's how. coachfactory.co/coaches-suppor…

Here's the complete album containing all my photos from the 2025 Houston Art Car Parade. So much fun, and well done to all this year's artists! #HoustonArtCarParade @artcar #visualart #orangeshow flic.kr/s/aHBqjC8QJJ