Savvy

I redesigned Backpack’s header because the product is solid but the visuals weren’t saying a thing. $261M+ in assets. 12+ networks. Built-in exchange. But their first impression doesn’t tell you any of that. So I fixed it. Here’s how I made the message match the product↓

Even the best designers still doubt their work😅 Take charge of your career Remember... Opinions should come after you take an action Don't feed your head with doubt Wishing you a productive day ahead😊

Every marketing strategy boils down to two channels: ↴ ╭ ➤ Paid ╰ ➤ Unpaid But most people (and brands) get the mix wrong. ——— Here’s the truth: ↴ Paid = Speed ╭ ➤ Ads ┇ ➤ Influencer collabs ╰ ➤ Paid PR Fast reach, but stops when the money stops. ——— Unpaid =…

I've never doubted the functionality of my designs like I do now since I started using a pc😩😂 There's this entitlement in your head that the designs on pc has to be much better Or am I weird?😂

I don't know why you design specifically in a structure There are different aesthetics in designs for different projects in different ecosystems It doesn't have to be perfect on start, but learn to adapt to their style Gm

I'll be making my first motion graphics after a long time soon Until then

When life hits at you Sit the fuck down and think😂 Crawl out and come back stronger 😂👍

Let’s rewind a bit. I redesigned Backpack’s header from scratch. Not just visuals; The strategy Tone, and The message. It took time, clarity, and intent. Then they copied it, without credit, DM, or care. Context link at the last tweet

Lol.... I've been seeing redesigns and I notice they miss the point😂 Don't redesign something that's functional😂 If it's functional, leave it alone Just because it's not so aesthetic doesn't demand a redesign if the redesign doesn't do any better than the previous GM GM

One of many reasons designers hesitate to design anything for brands they admire. moments like this just happen to remind y'all in the creative community why it’s somewhat risky to design and pitch.. Cause tell me why a designer would pour his heart into a concept, made a…

@Backpack WTF did u guys do..😒😒.. Not only did copy the entire layout for the design, same style and all...without credit... Your current one still dilutes the original design..... it wouldn't have hurt to reach out to the designer, that was the entire purpose of designing…