Football Shirt Culture

Sheffield United have released their new 2025/26 Away kit, the final addition in this season’s set produced by Erreà. The shirt features a white base with subtle gold pinstripes and side panels, along with matching gold logos and blades on the chest, while the GK shirt is…

Fulham have unveiled their new 2025/26 Home kit by adidas. The new strip is predominantly white with black trim, including piping on the shirt and shorts and accents on the cuffs and collar. #FulhamFC

Swansea City have revealed their new 2025/26 Away kit produced by Joma. The shirt features a fig-coloured jacquard fabric with an angular woven pattern, complemented by green piping under the arms and collar and sleeve trim in soft pink and green. #SwanseaCity

Celta de Vigo and technical partner Hummel have revealed the club’s new third kit for the 2025/26 season, featuring a bold pink base with sky blue accents, including a tonal club crest and Hummel logo on the chest. #CeltadeVigo

FC Basel have unveiled their new 25/26 Home kit, produced by Macron, with a design that pays tribute to the Rhine River. The shirt features vertical stripes in dark red and dark blue, the latter referencing the official club colour described in FCB’s founding statutes. #FCBasel

FC Basel have unveiled their new 2025/26 Away kit, which is produced by technical partner Macron and draws inspiration from the Rhine River, a key symbol of Basel’s identity. #FCBasel

Tranmere Rovers have unveiled their new Home kit for the 2025/26 season, produced by technical partner Mills. The shirt retains the club’s iconic all-white look and introduces the return of blue and green detailing to the collar and side panels. #TranmereRovers

Tranmere Rovers have unveiled their new 2025/26 Away shirt, produced by technical partner Mills. The design features a light pastel blue base with a sublimated abstract geometric pattern inspired by Prenton Park. #TranmereRovers

SSC Napoli have released their new Home kit for the 2025/26 season, produced by EA7, which continues the club’s 'Proud to be Napoli' theme by incorporating theatrical and cultural references alongside football tradition. #SSCNapoli

West Ham United have unveiled their new 2025/26 Away kit by Umbro. The shirt comes in an Ecru colour with navy and claret accents, drawing inspiration from the club’s 1996/97 away strip. #whufc

AS Monaco and Mizuno have released the club’s new Away kit for the 2025/26 season. Inspired by the Japanese garden in Monaco, the design incorporates circular and linear patterns on the front panel that echo the raked sand aesthetic of traditional Zen gardens. #ASMonaco

Bristol City have unveiled their Home kit for the 2025/2026 Sky Bet Championship season. Produced by O’Neills, the shirt returns to a traditional button collar design. #BristolCity

Brentford FC and kit supplier Joma have unveiled the club’s new Away kit for the 2025/26 season. The new design highlights Brentford’s long-standing association with bees, a symbol connected to the club since the early 1900s. #BrentfordFC

AC Milan have unveiled their new Third kit for the 2025/26 season, produced by technical partner Puma. The shirt comes in a Sunny Yellow colour with Dark Myrtle (green) detailing, inspired by Milan’s connection to design and fashion. #ACMilan

Grimsby Town have revealed their new 2025/26 third kit, produced by Umbro. The design references the colours worn during the club’s early days at Blundell Park. #gtfc

U.C. Sampdoria and Macron have presented their new Home kit for the 25/26 season. The design retains the club’s iconic look and pays tribute to the city of Genoa, combining traditional elements with modern performance fabrics. #Sampdoria

Sunderland AFC have revealed their new 2025/26 Home kit by hummel, which pays tribute to the club’s heritage while embracing contemporary elements. The design revisits the iconic 1986 to 1988 shirt era, with the club crest returning to a central position. #safc

Crystal Palace have unveiled their new 2025/26 Away kit by Macron, known as “Eagle Gold”, which celebrates the club’s recent FA Cup triumph, marking the first in their history. #cpfc

Atalanta BC have revealed their new 2025/26 Away kit by New Balance. A golden silhouette of the running Atalanta figure replaces the full crest, nodding to the 1963 design and continuing the club’s tribute to its roots. #AtalantaBC