bence
@b___ence
i turn product vision into cultural signal
omakase software in a world where anyone can build anything, most won’t. if previous consumer behaviour tells us anything, it’s that we value convenience and and others’ taste way more than we think. even in systems designed for flexibility like notion, people buy templates to…
sketch and figma’s liquid glass features are proving this right now the downstream effects are crazy starts from the os, followed by design software, the top apps, and eventually becoming the default style can’t underestimate this type of leverage over culture
liquid glass is the clearest cultural signal your product needs to express stronger opinions this decade apple is betting that flatness is riskier than expression that being forgettable is a larger threat than being polarising if the os is getting louder, your app playing it…
the highest impact part of ux is all about incentive alignment you’re making something for two or more groups at once: end users, the company and its investor, creators, sometimes external orgs so your ux needs to serve all those groups, not purely the end user, balancing…
surveillance consumer tech – tea app, waves glasses – are effectively expanding private and closed social ranking systems from ride and delivery apps to the general population as “social scores” potentially become more widespread, the real split will be between those who rank…
dogfooding your app is massively overlooked. if you have a mid-sized team, it’s the easiest actionable user research you can do use it daily, and very quick you’ll know what’s missing
what i love about interoperability is it shifts the dynamic from zero-sum to network-positive farcaster is pushing base to be more social, and base is pushing farcaster to be more financial these are interesting relationships because they are not always partnerships or…
“gpt brain” will be a slow but prevalent thing, a gradual loss of decision making and productive ability like with socials, we’re seeing users spend loads of time on these apps, but no idea how to use them for leverage the difference is ironically it’s not the “lazy and…
i often think about the parallels between investing in people through coins and nation states’ capital lifecycle going into citizens in most countries tax is mandatory, with little say how that capital is deployed, and equally no upside from it. effectively an extractive…
working on the same problem over and over is great. after solving it so many times, you can effectively automate the process perfecting a solution system so well, that you get to offer approaches you know will hit, at a fraction of the time compared to where you started
the network era equivalent of picking the right city to live in your 20s is picking the right niches to spend your 20s on your “city” is your niche. it shapes your opportunities, your pace, your perceived ceiling the best ones compound, the wrong ones drain you
ai avatars will be one of those extremely profitable niches that starts at the fringes for socially isolated people then it will be part of a new wave of counterculture, eventually becoming ubiquitous it mirrors the social perception curve and parasocial relationships we’ve…
practically all product work i do now is either financial incentives or game mechanics, regardless of sector this was an unexpected takeaway from working in crypto for years. we obsessed over tokenomics and incentive design the bar we set for these is incredibly high, and…
as it becomes easier to make everything, it’s becoming harder to care about anything
your users have a limited cognitive budget spend it like it’s their cash
your brand is represented in negotiations. it’s how you behave in high-stakes scenarios in these moments, you’re teaching people what it’s like to work with you. your principles, posture, and values come into focus
the past 2 years been seeing this come up a fair bit: “invisible ux” basically the idea that ai will order your food, book your flight, find the perfect clothes for you. all in the background, from a single prompt. it’s so apparent anyone who believes this has no idea about…
you don’t want to hear this but the fact a sizeable part of the population is associating the em dash with chatgpt means they’re doing branding right ownable characters in text are way underutilised for brand narrative
the most referenced app for us with @tybxyz design team right now is candy crush i’ll keep going on about this: not nearly enough consumer products, especially in crypto, use mechanisms from games that consistently hit 1 billion revenue per year they have incentive structures,…
the most referenced app for us with @tybxyz design team right now is candy crush i’ll keep going on about this: not nearly enough consumer products, especially in crypto, use mechanisms from games that consistently hit 1 billion revenue per year they have incentive structures,…