Ariel from Appfigures
@arielmichaeli
Building @appfigures and talking about ASO, apps, marketing, and business. Subscribe to my weekly newsletter → https://appfigures.com/newsletter
The trend continues!
🚨 PSA: Make sure you're actively optimizing your pricing and paywalls! 🐝 Bumble's mobile revenue is at an all-time high even though downloads have been dropping for 5 months straight.
Fantastic new feature just dropped in the @appfigures app: quickly get revenue and download estimates for any app on the App Store!
Wow!
Just insane: More that 2.2M downloads and nearly $1M in after-fees revenue and they didn't secure the most important piece of data they had 😱
Netflix’s game portfolio is a mix of meh games and amazing IP. Squid Games performance though is just astonishing 👇
🦑 🎲 👑 Squid Games: Unleashed is now @netflix's most successful mobile game based on one of its own properties, with 19.7M all-time downloads. But the biggest game in its lineup? GTA: San Andreas with 39.2M, exactly TWICE as many. (And still almost 2M/month!) 🌆 🌴💰🚨
This is insane! Apple allowed a copycat of one of the most downloaded apps right now into the store with the same icon and name 😱
If you aren't you should.
New stat: 83 of the top 100 highest earning apps use custom product pages. Are you? appfigures.com/resources/insi…
The bar is high but not unreasonable
Catch that Pokémoney: Out now, #PokemonFriends joins a franchise that grossed $162M (~$113M net) on mobile worldwide in June 2025 — an amount 3x more than in June 2024. ⚡🐭💰
New video: Apple Just Broke Your ASO, Here's How to Fix It! 👉 youtu.be/E8ovl7ibh3w
Communication is 99.7% key to everything, yet people exercise it 0.3% of the time 🤷🏻♂️
🗞️ This Week in Apps: 1️⃣ The App Store's secret weapon 2️⃣ Peacock beats Disney+ 3️⃣ A check-in on X's revenue (and Grok's impact) 4️⃣ June's highest earning games 5️⃣ June's most downloaded games 👉 appfigures.com/resources/this…
😱
Fun fact: Yahoo Mail earns more than 99% of mobile apps 🤷🏻♂️
Key takeaways from my live stream on screenshot optimization for better conversion *and* discovery: 1. Include keywords your users are searching for in screenshots. 2. Repeat those keywords 3. Put social proof into the first or second screenshot 4. Don't make the user read -…
Screenshots That Convert: Live Product Page Teardown x.com/i/broadcasts/1…
Just wrapped up the most in-depth live teardown I've done with lots of great tips for how to design better screenshots (with competitor comparisons) 👇
Screenshots That Convert: Live Product Page Teardown x.com/i/broadcasts/1…
Screenshots That Convert: Live Product Page Teardown x.com/i/broadcasts/1…
Getting started soon. Join me 👇
📣 We're getting started in 20 minutes! Join @arielmichaeli for a live product page teardown to see what small changes can lift conversions 👉 fg.rs/ls57s
🔥 Product Pages can make or break your conversions, especially after a recent app store update. Join @arielmichaeli for a live Product Page Teardown and learn how to adapt your strategy. Want your app reviewed? There still time to submit 👉 fg.rs/ls57s