Aleyda Solis 🕊️

How To Use Vector Embeddings for Redirect Mapping in @screamingfrog 👀👇 Looooove how AI API integration within Screaming Frog can facilitate not only content relevance analysis or identifying internal linking opportunities but also … automate one of the most time consuming…

🤖 Are you tracking the *actual* AI bots crawling behavior on your site? Especially if you *over-rely* on CSR JS or do any sort of dynamic publishing: It's a must. Having the ability to access, monitor and assess your website AI bots activity via log files hasn't been easier…

Learn about Google's June 2025 core update Impact in Today's #SEOFOMO TL;DR with the amazing Tory Gray, going through the top news in SEO & AI search: * Analyzing pages that improved following the June 2025 core update by @Marie_Haynes * A Few Key Shifts from the June Core…

🤖 Want to easily troubleshoot CSR JS Reliance and Differences with raw HTML easily? There's a new Free Chrome Extension You can use! The Rendering Difference Engine by Gray Dot Company (aka, @torylynne & team). It segments and highlights the JS vs raw HTML differences in the…

🚨 The latest News in SEO & AI Search From Today's #SEOFOMO: * Google Discover adds AI summaries, threatening publishers with further traffic declines * ​Google homepage search box rolling out AI Mode button * ​Introducing ChatGPT agent: bridging research and action * ​Google…

🚨 How to Successfully Pitch and Speak at SEO & Digital Marketing Events with @kirstiehoskin and @kelvinnewman - going through key topics: *  What are the top mistakes people make when pitching to conferences? * What criteria do you use to pick sessions, and what are your tips…

📊 A Few Key Shifts from the June Core Update in Ecommerce, SaaS and Publications in SERPs: 💸 Ecommerce: * Major/More Authoritative retailers or small but highly specialized/niche ones gaining visibility for broader product terms ("summer dresses", "swimsuits for women")…

Delighted to see the #SEOFOMO Newsletter has reached the 38K Subscribers 🤩 It has become one of the most fulfilling side-projects I created and enjoy so much to keep expanding the "SEOFOMO" Brand: * SEO News aggregator * SEO Meetup * The SEOFOMO TL;DR Video Series * Events…

Tell me you're a brand offering your own products or services that: * Have invested in highly relevant topical clusters of "on topic/on brand" informational *resources* that an AIO won't do a great job satisfying the need of users for. * Use their own industry insights/know…

How to adapt to fan-out queries? Insightful and actionable research by Jakub Sadowski 👇 from @surfer_seo : 1. Keep an eye on clusters: If you are not already doing so, start targeting wider keyword groups and big-picture themes, a.k.a. clusters. This builds a stronger content…

👀 Assess your Google Rankings and Clicks Shifts after June Core Update For Free with the #SEOFOMO Latest Google Rankings Shifts Looker Studio Dashboard using your GSC data 👇 lookerstudio.google.com/u/0/reporting/… PS: This is one of the many freebies included in The SEOFOMO Free SEO Auditing…

🚨 The Rollout of the June 2025 Core Update is now complete 👀 it’s time to check your rankings, traffic and conversions shifts 🙌

Wondering how to Successfully Pitch and Speak at SEO conferences? I've got two of the most experienced conference runners in our industry - @kelvinnewman from BrightonSEO & HeroConf and @kirstiehoskin from The International Search Summit and The International Social Summit- in…

👀 How can you increase your brand visibility in AI search? I’ve got something for you. I’m teaming up with the AirOps team on July 30 to walk you through my AI Search Action Checklist. It’s the framework I'm using to help brands improve their visibility in AI search. Here’s…

Is ChatGPT Relying on Google and Shopify for Answers? - Watch Today's #SEOFOMO TL;DR, where I go through the top news and resources with the wonderful @lilyraynyc, among others: * Study: SearchGPT (Quietly) Abandons Bing and Moves to Google by @alekseo * Shopify is listed…

SEO Reloaded: Adapting the Old SEO Rules in the New AI World. One of the best podcasts from "The Search Session" by @aleyda. Must watch! advancedwebranking.com/blog/adapting-…

🚨 The latest in SEO Updates & AI Search from this week's #SEOFOMO 👇 * ​AI Mode in Google Search Rolling Out in India * ​New Google Search Console Discussion Forum Search Appearance Filter * Shopify is now listed along with Bing as a ChatGPT third-party search provider *…

Gemini's period-over-period growth has significantly accelerated.