VisitBritain Biz

We recently delivered webinars in partnership with Expedia TAAP to over 120 travel agents, equipping agents with the latest updates on Northumberland and Scotland, focusing on our film and TV tourism campaign, Starring GREAT Britain, helping agents broaden travel itineraries.

Do you have experience in engaging with stakeholders and political mapping? We're recruiting for a Policy & Public Affairs Manager, building political stakeholder engagement & working on policy positions Find out more and apply before 13 July. visitbritain.org/careers

英国政府観光庁が、 #大阪・関西万博 の #UKパビリオン にて「UKツーリズムデー」を開催しました。日英の観光・旅行事業者、メディア、両政府関係者が一堂に会し、英国各地の多彩な魅力や体験を紹介。 最新の観光情報を通じて、日本の皆さまに「今、英国を旅する」きっかけをお届けしました。

Watch the highlights from our UK Tourism Day at @expo2025japan, connecting Japanese travel trade & media with British tourism partners. 85% of long-haul travel from Japan is booked through high street agents & connecting with trade partners is key to driving bookings to Britain

"Dear diary... birds chirped, cameras clicked, and the Finnieston Crane never looked so tall." Finnie’s first day had sparkle, hugs, high-fives, and even a wee race with Eilish McColgan 🦄💨 Catch up on every magic moment.

Today's UK-India trade deal strengthens ties & creates new opportunities for #tourism & cultural exchange. Indian visitor spend is forecast to be worth £900m to the UK in 2025, with new flight routes like IndiGo's Mumbai-Manchester driving growth beyond London. #LivingBridge

Joining forces with Italian Tour operator NAAR, we showcased the latest tourism information and product news to travel agents in Northern Italy, ensuring front-line travel trade have the latest knowledge to sell Britain and drive visits across our nations and regions.

Britain's sport offer is a proven tourism draw, with sport-loving inbound visitors staying longer and spending more than average. We joined forces with @TourismIreland, inviting travel trade partners to hear the latest tourism updates and cheer on The British & Irish Lions!

Today's UK-Germany Treaty is an exciting boost for travel & tourism. With direct rail links & visa-free school group travel, it'll be easier for German visitors to explore Britain. Germany is our 2nd largest inbound market - worth £2.2bn to the UK economy. #UKGermanyTreaty

We have an exciting early-career opportunity available for a PR internship based out of our New York office. As well as researching story ideas, you will be monitoring media coverage in the USA. Find out more about the role and see how to apply: brnw.ch/21wU7R2

Did you miss our insights webinar on the Brazil market last week? Catch up with our recording to learn how you can attract visitors from Brazil to your destination and find out how to engage Brazilian travel trade from our in-market experts. brnw.ch/21wU2rw

Great to see the state visit from France arrive to the UK today. Tourism from France is forecast to be worth £1.9 billion in inbound visitor spend in 2025. #DidYouKnow French visitors are more likely to visit year-round, making it an important market for tourism out-of-season

Knowing your markets is vital 🇨🇳🇰🇷 🇯🇵 Discover essential information on the China, South Korea and Japan travel markets in @VisitBritainBiz's live market insights webinar. 📅 Wed 9 July 🕤 09:30 #TourismTrends #TravelInsights

Discover key info on China, South Korea & Japan markets in our market insights webinar Wednesday 9 July 09:30 UK time. Learn travel trade & consumer trends direct from our in-market teams & find out latest data, insights & forecasts from our research team. brnw.ch/21wTWSM

Good luck to the Dragons and the Lionesses in the @WEURO2025! 🐉🦁⚽ Football is a major draw for international tourists, with our research showing that visitors coming to the UK for football stay longer, spend more and explore beyond the stadiums. #WEURO2025

What is an ETA? Electronic Travel Authorisation ✅ If you don't need a visa to visit the UK for short says of up to six months, you need an ETA. Visit gov.uk/eta #Travel #VisitUK

Part of our screen tourism campaign #StarringGREATBritain, French media explored #DowntonAbbey & #Bridgerton inspired destinations and experiences. Our research shows more than 80% of potential visitors from France are interested in visiting seen-on-screen locations in the UK

Our Global Marketing Director Robin Johnson giving the closing remarks to @Newsweek's 'New Destinations' summit @TheShardLondon. Great speakers, panels, insights, highlighting industry's social & economic importance, creating jobs, supporting #SMEs, driving economic growth.

Cracking views from ⁦@TheShardLondon⁩ today and a treat to enjoy the panorama during lunch break ⁦@Newsweek⁩’s ‘New Destinations’ summit, talking all things #travel in one of the world’s greatest cities #StarringGREATBritain ⁦@VisitBritainBiz⁩

Great to hear @SimonCalder talking about the importance of inbound #toursim @newsweek’s ‘New Destinations’ summit, “the closest a country can get to free money” & how travel builds connections. @TheShardLondon (and thanks Simon for the pic).