SSO Report
@SupercarOwner
Petrolhead, traveler. Has a blog about Supercars & the companies that make them. Our Garage: a few Ferraris, McLarens, Maseratis & Porsches.
It’s shocking that it’s taken so long for Blume to finally admit that Porsche’s current business model isn’t working now. It’s been pretty clear that it hasn’t been working for at least a year. The issues with China EVs, & the US market are not new. @fortune500 @FortuneMagazine
Once the envy of the entire German auto industry, Porsche is drifting deeper and deeper into its biggest crisis in decades as it plans to eliminate more than a tenth of its staff by 2029. trib.al/sPlsWDz
The impact the US Auto tariffs are having on the auto industry is immense and right now it’s a tale of two worlds, UK manufacturers and EU manufacturers. 3 months in, here’s what the situation looks like: ssoreport.com/tariffs-update

Not even Baldrick of Blackadder fame could come up with a plan as cunning as the @Jaguar EV pivot. The fact that they are now delaying #EV production start up to Sept 2026 shows just how badly wrong they have gotten it. #ElectricVehicles #Automotive reuters.com/business/autos…
While the EV number is interesting, sales in Germany were down 23%, Europe (ex Germany) was -8%, and China dropped 28%. Globally sales were down 6%….. all of which are also quite “significant “ See: ssoreport.com/porsche-1st-ha…
#Porsche significantly increased the proportion of electrified cars sold in the first half of 2025: between January and June, a total of 146,391 vehicles were delivered to customers worldwide, of which 36.1 per cent were electrified (+14.5 per cent). More: porsche.click/3GpHwaw
Ferrari’s current portfolio is by far the most complex in its history. Will what’s worked for the past decade be as successful in the next? A few thoughts on this..ssoreport.com/ferrari-portfo… @Ferrari

What’s old is new again, just added another Ferrari 430 Scuderia to our garage ssoreport.com/430-scuderia comments? @Ferrari

Aston Martin is placing the blame for its woes on the UK Govt CEO Hallmark wrote to the UK Business Secretary-To support the transition to EV our 2 main Italian competitors have both received generous public funding. No such funding has been provided to us ssoreport.com/aml-state-aid
In the last year the auto industry overall has gone from being in a state of transition to a full blown crisis. Customers, regulators, and governments are all pulling in different, and at times, contradictory directions. See: ssoreport.com/fts-future-of-…
So far in 2025, Porsche AG has purged over half its Executive Board. McLaren has also just changed CEOs, Maserati is staring into the abyss, & Aston Martin has gotten into a spat on Executive Comp ssoreport.com/thoughts-may-2…