Reading Is Fundamental
@RIFWEB
RIF, as the nation’s leading children’s literacy nonprofit, is committed to creating a nation of lifelong readers by inspiring the joy of reading!
For 22 years+ #RIF & @Macys have partnered together to build brighter futures as part of #MissionEveryOne. You can help change lives – through RIF & our campaign partner, @NAMICommunicate. Round up while shopping at #Macys in store or donate online at Macys.com/purpose.

This #summer, help keep your kids reading by using #RIF's fun incentives that help find new books & then track their #reading progress. The resources can be found on #LiteracyCentral or you can access on our #Pinterest page for plenty of great activities: bit.ly/4eX6o6q

RIF's Reading Summer Camp offers books & activities for middle school readers.⛺ This book collection features an exciting array of suggested age-appropriate titles by popular authors with interesting subjects to increase reading frequency.😎 bit.ly/3IBRbeL #CampRIF

#RIF gives #books to the "bookends" of childhood which includes birth - 18 years. For #SharkWeek, sharing a book middle and high schoolers may want to take a bite of and read. This book also has complementary resources on #LiteracyCentral. rif.org/literacy-centr… #ReadwithRIF

New #research shows that parents are losing the love of reading aloud. At #RIF, we know just how dire these new findings can be for a children’s reading development. Read a new #blog from RIF’s own Dr. Erin Bailey about why she reads to her children. bit.ly/46ccjlD

The conversation continues on Be Podcast's Transformative Principal with host Jethro Jones. Featuring #RIF's Dr. Erin Bailey & @NAMICommunicate's Barb Solish, this podcast shares how @Macys supports books & mental health resources to children. Listen now: transformativeprincipal.org/s13/668

From leveled reading passages, to discussion guides, book about #sharks are some of the most popular resources found on #LiteracyCentral at bit.ly/464I269. Help students dive into reading by giving them FIN-tastic content that will spark a feeding frenzy. #ReadwithRIF

Ready, set, run (or walk) to make a difference! Sign up for the James D. Hill Virtual 5K #RuntoRead on 8/2 & inspire others while supporting a great cause. Each step you take brings #RIF closer to putting more #books into the hands of children. Just $15! runsignup.com/JamesDHill

#RIF & @driscollsberry have partnered to make reading extra fun! Visit #ReadingSummerCamp today & see how a story makes any moment a little sweeter. Watch a free #readaloud of "A Sofia Special," available on #Amazon. Find sweet activities for the book at RIF.org/Summer.

It is the heart of summer, a perfect time to get your children reading!💛😎 Help them find a great book by using our curated, age-appropriate summer collection.📙 Plus use our easily downloaded backpack of activities to offer reading fun with one click. 🎒 RIF.org/Summer

Listen to Be Podcast's Transformative Principal with host Jethro Jones. The podcast features #RIF's own Dr. Erin Bailey & @NAMICommunicate's Barb Solish sharing how @Macys supports books & mental health resources to children nationwide. Listen during July: transformativeprincipal.org/s13/668

Kerplink🫐, kerplank🫐, kerplunk🫐. Share the #classic Blueberries for Sal for National Blueberry Month. This #book is pure summer sweetness & is supported by a host of resources in #LiteracyCentral including a #readaloud video! rif.org/literacy-centr… #readingjoy #joyofreading

#RIF is #hiring a detail-oriented and mission-driven Marketing Operations Coordinator to support the planning, execution, and optimization of our marketing and communications efforts. To learn more and #apply now, visit: bit.ly/40aTVpq #WorkwithRIF

Every day is a great day to impact children's literacy! ✨ But TODAY your dollar can go farther when you pick books from #RIF's #Amazon Wish List that are on Prime Day specials.💫 Check out our list now and pick your favorites to share with a child. 🌟 amzn.to/3MmLL75

#RIF is seeking a collaborative & results-driven Direct Response Manager to advance donor growth & revenue strategies by focusing on implementing innovative, omni-channel campaigns across both digital and traditional platforms. Learn more: bit.ly/44BVnCA #WorkwithRIF

Each month #CampRIF is tallying which age-group visited their cabin the most for books and resources. Can you guess who had the most in June?! ⛺ Early Childhood ⛺ Grades K-2 ⛺ Grades 3-5 ⛺ Grades 6-8 It's summer, let's have fun reading! ☀️ Visit RIF.org/Summer!

RIF was honored to be a part of this year's @ASCD & @ISTEofficial Annual Conference as a presenter for #RIF's Middle School Family Literacy Initiative. If you would like to read the #Whitepaper on this mix-method study, visit: bit.ly/4nzGnhn #UntilEveryChildReads

#RIF is seeking a strategic Digital Marketing Manager to manage & optimize our digital presence. This position will also lead SEO/organic strategies, AI search readiness, Google Ad Grants campaigns, paid digital advertising, & more! Visit: bit.ly/3TwCCeN #WorkwithRIF

#RIF is seeking a proactive & strategic leader as our Chief Financial Officer (CFO). The CFO is responsible for overseeing all financial aspects, including investments & audit activities, plus leading the Finance & Operations team. To #apply: rif.org/about-us/caree… #WorkwithRIF

#RIF & @driscollsberry partnered together to share the #joyofreading with students from coast to coast!!💫 🫐 Read-alouds of "A Sofia Special" along with special literacy activities and a berry treat 🍓 Each student picked three new books to take home and start #summerreading