Polaroid

We’ve got news: The Polaroid Flip is finally here. Shaped by years of Polaroid innovation and design, it’s the ultimate, easy-to-use instant camera made for an analog life. And we know you’re going to love it. Check the link in bio to learn more. #PolaroidFlip

For the first time ever, @MagnumPhotos and Polaroid have partnered to elevate instant photography through the eyes of photographic storytellers. Learn more here: polaroid.com/the-next-imper…

The lives we live online are smooth & effortless. But they’re not real. Real life -like instant photography- is challenging and rewarding. We asked 4 photographers to document Real Life. And whether they’d change a thing. See what they said: bit.ly/3xkUrFK

The limited edition Polaroid i-Type Film - Pantone Color of the Year 2024 Edition is coming soon to polaroid.com This year, @pantone has chosen the warm and cozy color PANTONE 13-1023, Peach Fuzz 🫶🫂 #ColoroftheYear #PeachFuzz #Pantone

The Retinex Theory shows how colors are interpreted differently depending on surrounding colors. Theorized by Polaroid founder Edwin Land, it makes your eyes and brain begin to groove in some seriously strange ways. 🧠 Discover the film: polaroid.com/products/color…

Kotori Kawashima’s craft is rooted in capturing the poetry found in the everyday. When shooting, he makes sure to give life space to breathe, to be itself. He applied this gentle curiosity and let it guide him through Tokyo. Watch more here: youtu.be/bDEfrfETEvk #PolaroidI2

Max Siedentopf doesn’t believe in perfect moments. He chooses to celebrate the accidental, the unconventional, and the mundane. He headed out in Berlin and used his Polaroid I-2 to uncover the ‘extra’ within the ‘ordinary’. Watch more here: youtu.be/cfovcDmCdiE #PolaroidI2

Perfection. It’s flawed. And there are those who see right through it. Introducing, the Imperfectionists: Coco Capitán’s photography is devoted to the chaos and unexpected beauty that occurs when ideas and reality collide. See more: youtu.be/g8xMXd5nnCM #PolaroidI2

THE STORY BEHIND THE POLAROID I-2 - 4/4: 6 in-camera shooting modes and the first ever analog camera to use LiDAR autofocus system for accurate low-light focusing. Watch here to see the full camera breakdown: youtu.be/3nTs5idQvqE?t=…

THE STORY BEHIND THE POLAROID I-2 - 3/4: Step inside our Tapei factory and meet the team who worked to create the sharpest ever built-in lens on a Polaroid camera. Watch the full film here: youtu.be/3nTs5idQvqE?t=…

THE STORY BEHIND THE POLAROID I-2 - 2/4: Japan was the first stop in the creation of the Polaroid I-2, a place that played a huge role in the development of analog photography. Watch here to learn more about the development of the lens: youtu.be/3nTs5idQvqE?t=…

THE STORY BEHIND THE POLAROID I-2 - 1/4: After 4 years of development, the camera we dreamt of is finally here. From Tokyo to Taipei, London to Amsterdam. Watch here to learn more about the vision behind the I-2: youtu.be/3nTs5idQvqE?t=…

The Polaroid I-2 instant camera. Built-in manual controls. Our sharpest-ever lens. Designed for craft. Made for the Imperfectionists. Learn more: i2-camera.polaroid.com #PolaroidI2

It’s here. The Polaroid I-2 instant camera. Built-in manual controls. Our sharpest-ever lens. Designed for craft. Made for the Imperfectionists. Learn more: i2-camera.polaroid.com #PolaroidI2

Limited. Experimental. Sort of accidental. Our latest film, Reclaimed Blue, is based on entirely new film chemistry. What kind of photography is it good for? Come join the experiment, and help us find out! #TheReclaimedExperiment

Though Polaroid created instant photography, instant photography is not Polaroid.

Polaroid Music has arrived. Presenting: New Polaroid Players, Polaroid Radio and the Polaroid Music app. Turn up with #MusicInFullColor #PolaroidMusic

Get big ideas with the world's smallest analog instant camera. Now in black, red, and white, with high-contrast black frame film, and color filters. Shop now: Polaroid.link/PolaroidGo #PolaroidGoCreate

To celebrate our collab with @NikeSB, we invited 10 skaters to capture ‘what skateboarding means to them’.⁠ ⁠ Learn more at Polaroid.link/NikeSBxPolaroid The Polaroid Dunk drops tomorrow in select skate shops and the SNKRS app

We followed skateboarder & photographer Sarah Meurle and pro skater Brian Anderson for the @NikeSB Polaroid Dunk shoot. Check out the video to hear their POV on skateboarding and how photography is opening up the sport's culture to more diverse communities. #NikeSB #Polaroid