Anand Patil
@NotAnandPatil
T- shaped performance marketer | Helped 20 D2C brands scale without compromising the ROAS | Meta & Google Ads.
Why D2C brands fail to scale on Google? It is not because Google is not scalable, because if that was the case, then no brand would be able to do it. But there are tonnes of brands, especially in the US, doing very well. Neither is it because brands that do scale know some…
How do you guys sleep at night after participating in giveaways.
I had a domain called spunky guides where I used to write romantic sex stories for women.
share the story of how you made your first dollar online
I keep shouting make more ads. So here is how you make 100 ads a month using AI - 1. Create a detailed research document about your product using Claude and Brave api. 2. Extract reviews comments from viral videos/ads from your niche and put that into a doc. 3. Create…
Love zerodha’s ideology of not running ads especially stupid performance ads. All big companies please don’t run ads it is evil and not worth it.
Question for founders & marketing folks: Can brands still rely on the same tactics and strategies that worked in the past, or do changing times demand new strategies? Here's the context: Our AUM share is growing (people with more money trust us), but our demat share is shrinking…
I wish I could share the ads that I am seeing in one of the ad account. Dropshippers are a different breed.
Mumbai people are hustling too much. This city needs to be sent on a vacation for a month or two.

Tf u supposed to ask how is ur wife?
If someone asks you “what do you do?” within seconds of meeting you — don’t be annoyed. Smile. You’ve just identified a transactional player. Instead, give them the lowest status answer. Then drop your highest IQ insights for the rest of the conversation. This breaks brains.
Spoke to someone spending around $50k a month on snapchat ads with $3 CPMs. Anyone having descent success in India?
How do you target drunk people on Meta? I just paid ₹825 for some salted mushrooms, I think you can sell anything to drunk person as long as they have money.
Meta please let me show that CTA button whenever I want in the video now and hijack people’s mind before they realise it’s an ad.
Meta removed those big ass CTA buttons from the insta reel ads?
If people dont laugh at your dreams - you are not funny enough.
Heygen’s image to video avatar is crazy but can only create upto 5 mins even with the highest plan. Anyone knows alternatives?
Almost everyone I know who goes to a dermat ends up hating them after a while, but I’ve never seen an Indian beauty brand milk that narrative properly in their ads. Is anything other than ‘dermatologist recommended’ off brand?
That said, if you are an interesting brand already running a decent number of ads, you only pay if we are able to beat the performance of your current ads or first month is free. This offer is not possible for all brands for obvious reasons. More in DMs.
Last quarter we created 150+ video and static ads. From sourcing creators, writing scripts to editing, everything was done for the brands at the best rate in the industry. We’re looking to onboard 2 more brands for the next quarter. If you’re a D2C brand doing minimum ₹10 lacs…