Rod Santomassimo, The Massimo Group | CRE Coaching
@MassimoGroup
We help CRE brokers, agents, mortgage brokers, lenders, and other CRE professionals make significantly higher commissions and do it in less time.
How do you ask for referrals without sounding like you’re asking for a favor? On a past episode of The Massimo Show, I spoke with Bill Cates, a true expert when it comes to referral generation and client introductions. His take? Asking for introductions isn’t about pushing; it’s…
There’s time to join us! 1 hour until Selling Buildings Book Club starts. Link in post below.👇
Looking forward to seeing everyone tomorrow at 12 pm ET. @BobKnakal and I will be hosting our $elling Building$ Book Club and we want you there. In this month’s session, we dive into the gritty truth behind it all in the chapter called: “All Beginnings Are Hard.” Because they…
Think you need money, connections, or a big name to break through in CRE? Think again. Today at 12 PM ET, join us live for Session 3 of the Selling Buildings Book Club where we unpack one of the most powerful truths in brokerage: 👉 All Beginnings Are Hard. @BobKnakal and…
Coachability is Profitability @BobKnakal had mentors. I coach the best in the biz. Here’s the truth: Every top producer gets coached. Why? Because feedback fuels growth. If you’re not investing in yourself, you’re falling behind. Get a coach. Get a plan. Get moving.
Looking forward to seeing everyone tomorrow at 12 pm ET. @BobKnakal and I will be hosting our $elling Building$ Book Club and we want you there. In this month’s session, we dive into the gritty truth behind it all in the chapter called: “All Beginnings Are Hard.” Because they…
Stop Asking. Start Leading. CRE pros: Still opening your prospecting calls with “How can I help you?” You’re not alone. But I have to tell you, it's not working. 👉 Commodity brokers ask that question. 👉 Authority brokers never do. During a Roleplay with Rod, I coached…
Stop Surviving. Start Scaling. Still living on referrals and random opportunities? That's a reactive business. Real producers? They build pipelines, presence, and profit plans. Wanna 2x your income and work half the hours? Build a business, not a hustle.
Warning: side effects will likely last years.
Don’t forget to sign up!! $elling Building$ Book Club is this Thursday at 12p ET. Link in the post 👇
They had no office. No listings. No staff. Just a typewriter, a fax machine… and a belief. A belief that they - two guys with grit and zero infrastructure - could change the commercial real estate game in New York City. Sound impossible? Maybe. But that belief built one of…
“I love this business and I love Massimo.” Lev Mavashev of Alpha Realty has worked with his coach since 2018, and the results speak for themselves. ➝ Built a 14-person team ➝ Leading the mid-market multifamily space in NYC ➝ Gained the structure and clarity to scale with…
Every Deal Has a Human Behind every sale is a story. An inheritance. A divorce. A retirement. A dream. This isn’t just about dollars. It’s about impact. You’re not just a dealmaker—you’re a guide. Wanna close more? 👉 Start listening more.