Dylan Dittrich
@DylanDittrich
Money in Sports 💸. Markets of Things 📈. Sneakers 👟. Author: Sneakonomic Growth 📘. Pronounced: Dee-Trick.
Caitlin Clark's Kobe V Protro PEs dropped on SNKRS today for $190. They sold out and are changing hands on @stockx for $300-350. For those who don't follow the sneaker space, the list of releases doing that these days is pretty short.

Deckers ($DECK) is ripping today (+13%) after reporting earnings last night. HOKA continues to be a rocket ship, growing revenues 20% year-over-year to $653 mill. Fascinating: Management cites brick-and-mortar as the primary venue for full-price sales. Wholesale was up 27% Y/Y.

I don't think MLS really had a choice. They had to suspend Messi. Maybe there was a way to work out an excused absence in advance. But the way the decision was made — or at least announced — so close to showtime left them no options. Other players, clubs, and esp. sponsors…
Inter Miami CF Players Unavailable for July 26 Match vs. FC Cincinnati due to All-Star Game Absence mlssoccer.com/news/inter-mia…
I....don't see how this is a roster worth having.
Skechers officially signs OG Anunoby, adding the Knicks forward to a roster including Joel Embiid, Julius Randle, and Terance Mann 🏀
Decades down the road, these are going to be intriguing collectibles. Either they'll represent the start of Apple's rise to sports media prominence. Or they'll be a "remember when?" callback to that era when Apple tried live sports before throwing in the towel.
Apple TV, Topps and the MLS collab to drop the first-ever 1/1 match-worn Apple TV patch cards! 60 players will be included and this will be in 2025 Topps MLS Chrome.
Almost didn't recognize the Hesi Low 2. Has to be some of the best lifestyle crossover appeal of any recent performance basketball shoe.
New Balance officially announces Tyrese Maxey's "Hero Pack" 👏 🗓️ July 31st
Per @sponsorunited's newly launched WNBA Partnerships Report, teams generated $76 million in sponsorship revenue in 2024. To put that number in context, the same report for the NBA estimated $1.62 billion in team sponsorship revenue.


Eintracht Frankfurt conduct incredible transfer business, with Hugo Ekitike's sale to Liverpool representing their latest stroke of commercial genius. Ekitike: Bought for €32 million, Sold for up to €95 million Marmoush: Free transfer, Sold for €75 million Kolo Muani: Free…

Marcus Rashford is willing to forego about €5 mill in salary to join Barcelona. I don't think even Barcelona knows if they can register Rashford with La Liga. Pull those levers, Barca! But with United pushing him out, Rashford is taking a 15-25% pay cut to facilitate the move.

NFL negotiations are fascinating. For two months, 30 of 32 second-round draft picks were locked in a contract stalemate. The 11th pick of the round, Alfred Collins, signed with the 49ers last week, opening the floodgates. 31 of 32 picks are now signed with training camps open.
The Stranger Things Indiana Fever jerseys are one of the coolest mash-ups in sports. The last iteration came in 2021, when the actors were still kids and Caitlin Clark was still at Iowa.

BALCO CEO warns of an imminent steroid crisis in professional baseball. Expects more dingers "very, very soon."
Sam Altman, CEO of ChatGPT's parent company, warns of an imminent fraud crisis, saying that bad actors could use AI to gain access to consumer "very, very soon." trib.al/3hUR6Pe
Refik Anadol's "Living Memory: Messi - A Goal in Life" just sold for $1,865,000 at @ChristiesInc. The NFT is an immersive artwork capturing the feeling of Messi's 2009 Champions League Final goal. An iconic moment immortalized in an eight-minute loop.

Even off the court, Caitlin Clark is lethal. This weekend, Kelsey Plum took an unprovoked jab at Team Clark for not attending the "Pay Us What You Owe Us" t-shirt meeting. Caitlin countered by applauding Plum's Nike-heavy IG post. Plum is an Under Armour athlete. Whoops.
