DTC Midas
@DTCMidas
Day trading ad budgets 🥱 - Ecom operator sharing what works (and doesn’t)
Here’s exactly how we built an in-house static ad system that scaled us to $1M/month. We used to treat static ads as secondary. Then we built a system. In the first month it was fully live, we hit our first $1M month 🧵👇

I’d only split it if my shipping costs were very different cause I’d cut/scale at different targets. If that’s not the case, better to bundle geo’s.
Would you split germany, austria and switzerland even if they all speak german? Currently running all 3 in one CBO / product.
Fuck agencies, learn how to run your own shit. Okay honestly, not all agencies. There are people out there who are way better than I am at what they do. But you need to understand the basics of everything before you outsource it, otherwise you’ll get fucked Learn creative…
Bro casually dropping more cro gems than half of twitter's cro agencies
Try this: 1 CBO, keep adding new creatives by adding new adsets, 3-5 creatives per angle per adset, add $10 min spend per adset. When whole campaign performance is good > scale the campaign. The more you scale the more you can test.
What method do you recommend me to test and scale?
All my most savage friends are autistic w/ music and have headphones in 24/7
I actually have a friend building this right now. Is this something you guys would be interested in?
Business idea? lol app for being served different ads based on different demographics?
Reminder to touch grass today & talk to people who don't know what NC CPA stands for
Treat your PDP images like a horizontal landing page. When customers swipe through your product images, they should follow the same conversion flow as a landing page. For example: Image 1: Hook/attention grabber Image 2: Product in use/lifestyle shot Image 3: Key…
Thanks @DTCMidas ! What can you share about PDP image galleries? One of the most critical elements on a PPD.