Blake Lawrence
@Blake_Lawrence
@Opendorse Co-Founder - Helping athletes, athletic departments, and advertisers navigate the multi-billion dollar NIL industry. Follow for insights and doodles.
TIME has named Opendorse one of the 100 most influential companies in the world. The honor is proof that athlete empowerment is center stage at all levels of sports — and the NIL industry has representation on the global level. These 5 tweets explain what we do:



Colleges can now pay athletes directly. If you’re wondering: + How does that actually work? + Can boosters still pay athletes? + Do student-athletes have agents now? You’ll want to read this. Introducing... NIL 101: The House Settlement 👇
"One thing I know about people who are wealthy is that they’re going to do what they want." College sports leaders are battling over the fate of booster collectives. At stake is more than $1 billion in athlete pay. wsj.com/sports/college…
🚨 BIG ANNOUNCEMENT 🚨 Cumberland Athletics is proud to partner with @opendorse to expand Name, Image, and Likeness (NIL) opportunities for our student-athletes! With 32 teams and 800 student-athletes, this partnership gives our Phoenix the tools to build their personal brands,…
If there’s one person who truly gets NIL, it’s my co-founder @Blake_Lawrence. He’s not only one of the most well-informed and insightful voices in the space - he’s also incredibly gifted at breaking complex things down in a way that’s simple, visual, and actually fun to learn.…
Colleges can now pay athletes directly. If you’re wondering: + How does that actually work? + Can boosters still pay athletes? + Do student-athletes have agents now? You’ll want to read this. Introducing... NIL 101: The House Settlement 👇