Jennifer Cohen
@ADJenniferCohen
Athletic Director @USC_Athletics | Fight On!
Keeping Masi at the π§ππ π£ππΌππ π§π’ ππ through 2028βΌοΈβοΈ Masi will enter into his seventh season as USCβs head coach this fall. Β π° bit.ly/MasiContractExβ¦
Thank you to all of our donors β weβre excited to share the new Trojan Athletic Fund designed to elevate our stewardship, improve your fan experience, and support our student-athletes! Nothing compares to the power of the Trojan Family. Together, we will #WinTheEraβοΈ
The new Trojan Athletic Fund officially launches today! Learn more about how we are better engaging the Trojan Family and maximizing our investment in our student-athletes ‡οΈ
The Best in the B1G. JuJu Watkins is the @bigten Female Athlete of the Year! βοΈ
Highest finish ever! Congrats to our student-athletes on a record-breaking year. Incredible display of competitive spirit and passionate pride for USC, and we are just getting started! #WinTheEraβοΈ
USC has finished second in the Directorsβ Cup, our highest finish ever! βοΈ
Thank you to all of our generous donors who have helped make this dream a reality! Thereβs more work to do to reach our fundraising goal, and I know the Trojan Family will continue to rally around this game-changing Athletics West CampaignβοΈusctrojans.com/feature/athletβ¦
The structure is set, and the future is brightβΌοΈποΈ The final beam has been laid at the Bloom Football Performance Center. π: usctrojans.com/feature/athletβ¦
Congrats, Coach Watts!!βοΈ
Congratulations to Coach Watts on being named the NCAA National Men's Outdoor Coach of the Year! βοΈ
Rawlinson Stadium coming soon! Today we got to recognize @PresidentFolt for making this incredible project a reality. Canβt wait to celebrate the grand opening with the Trojan Family on August 17!β½οΈπ₯βοΈ



INDOOR AND OUTDOOR CHAMPIONS! Incredible watching Coach Watts, his staff, and @USC_Track_Field student-athletes make history and bring home the first menβs outdoor national championship since 1976!βοΈπ
π YOUR USC TROJANS ARE MENβS OUTDOOR TRACK & FIELD NATIONAL CHAMPIONS π
Trojan Family! The new era of college athletics is here, and we have a MAP to successfully navigate the changing landscape. Together, we will WIN the era!βοΈπΊοΈ
"Our strategy, your support, and the togetherness of the entire Trojan Family give us confidence in our ability to navigate any changes and challenges that lie ahead." @ADJenniferCohen on the State of Troy ‡οΈ
Thriving in ALL aspects of the student-athlete experience! Congratulations to our student-athletes and a huge thanks to our incredible coaches, staff, SAAS, and faculty for their work this semester!βοΈπ
Our student-athletes set records in the classroom in Spring 2025, posting the highest cumulative GPA in USC history! π
Trojan Family - the new era of college athletics is here! Our team has been hard at work building a road map for USC to win the era. Looking forward to sharing our map and ways you can continue to support as we invest in our student-athletes more than ever! #FightOn βοΈ
Today marks a new chapter in college sports. With the House settlement approved, @theCSCommission has been established to bring stability to the new system. Learn more: collegesportscommission.org
We are absolutely thrilled about this transformational partnership with @Learfield! This will be a game-changer for our student-athletes, fans, and the entire Trojan Family as we come together to Win the Era!βοΈ
USC has selected @Learfield for a new 15-year partnership to revolutionize revenue generation, NIL and fan engagement for Trojan Athletics and the Coliseum! Full story ‡οΈ
A special evening with the Trojan Family! Hard hat tours of the Bloom Football Performance Center, a panel of our head coaches, and an opportunity to celebrate all our wins together. Thank you to our incredible donors and partners who make USC π§ππ π£ππΌππ π§π’ ππ!βοΈ



OFFICIAL: USC has clinched the annual Crosstown Cup over UCLA!! π§ππ π£ππΌππ π§π’ ππ.
Congrats to @turntwo17, his dedicated staff, and this resilient team. Brick by brickβοΈ
WEβRE IN!!!! The Trojans are back in the NCAA Tournament for the first time since 2015 βοΈ #FightOn x #Brick_By_Brick
Today and every day, we thank those who have paid the ultimate price for our freedom.
Fired up for @USC_Track_Field to bring home another title! Thatβs 3οΈβ£ Big Ten championships for the Women of Troy this year! β½οΈ π π₯
The USC Trojans are your 2025 @BigTen Women's Outdoor Track & Field Champions! π #FightOn | @BlkGrlSunscreen
Congratulations graduates! We are so proud of everything youβve accomplished. USC will always be your π£ππΌππ π§π’ ππ and the Trojans will always be your family! β€οΈπ

Awesome morning celebrating our Marks Scholars and the incredible impact of the David X. Marks Foundation! So inspired by our student speakers @HarrisonHornery for reminding us of the importance of loyalty and Gigi for inviting us to embrace the discomfort in being bold βοΈπ


"USC is π§ππ π£ππΌππ π§π’ ππ. for student-athletes seeking both a world-class education and an elite athletic experience." Thirteen USC Athletics programs matched or improved their multiyear Academic Progress Rate scores in 2025 πβ€΅οΈ usctrojans.com/news/2025/5/6/β¦